Is Wax London legit? On record — independent trust score 73/100, computed from public data, not paid reviews. What that rests on ↓
waxlondon.com · Fashion & Apparel · Shopify · catalog read 2026-10-30
Wax London is a fashion & apparel store with 719 products — mostly knitwear, coats & jackets and overshirts, averaging £137. Per its own published policies, returns run 14 days and shipping is free over £125. The domain has been registered since 2014.
Also listed for a published free-shipping threshold.
#391 of 1,685 in Fashion & Apparel · higher than 65%
Score breakdown and niche spread
Ceiling today: 85 until the owner verifies the domain
Is Wax London legit?
Is Wax London legit? On record — independent trust score 73/100, computed from public data, not paid reviews. Strongest signal: deep catalog: 719 products on the store's public feed (250 sampled here). Main caveat: premium pricing vs the niche median £60.91 — average here is £136.70. The catalog carries 719 products, and of the 250 we sampled 100% carry an image and 100% a real description. Its own policy page states a 14-day return window. The domain has been registered since 2014 (12 years), not a freshly-made lookalike. Recomputed 2026-10-30 from waxlondon.com's own public feed and policy pages.
+ Strengths
- Deep catalog: 719 products on the store's public feed (250 sampled here)Source: product feed ↗
- Prices span £17–£650Source: product feed ↗
- Publishes refund + shipping policiesSource: store policies page ↗
- Free shipping over £125 — about one median-priced item hereSource: store shipping policy ↗
- Active on 5 social platformsSource: store homepage ↗
− Weaknesses
- Premium pricing vs the niche median £60.91 — average here is £136.70Source: product feed ↗
- 19 of 19 marked-down items quote a "was" price they did not sell at on any of the 30+ days we recorded their priceSource: price history (daily snapshots)
What does Wax London sell, and what does it cost?
Magna Pure Parfum - 100ml£110.00
Rufford - Dark Indigo Rinse Denim Jacket£165.00
Ramsdale - Dark Indigo Rinse Barrel Fit Denim Jeans£125.00
Reeve - Washed Brown Loopback Organic Cotton Collared Sweatshirt£74.25£135.00−45%
Kurt - Blue And Ecru Floral Jacquard Shorts£68.25£105.00−35%
Corey - Off White Dobby Check Cotton Shirt£57.75£105.00−45%
Didcot - Black And Brown Paisley Short-Sleeve Shirt£46.00£115.00−60%
Didcot - Black And Brown Floral Viscose Short-Sleeve Shirt£73.50£105.00−30%
Curzon - Brown Lyocell Twill Short-Sleeve Shirt£70.00£100.00−30%
Siena - Ecru Boucle Knitted Polo Shirt£66.00£110.00−40%
Siena - Black Boucle Knitted Polo Shirt£66.00£110.00−40%
Russell - Mid Blue Wash Selvedge Straight Fit Denim Jeans£155.00
Felix - Mid Blue Wash Selvedge Loose Fit Denim Jeans£155.00
Milton - Off White Organic Cotton London Graphic T-Shirt£49.00£70.00−30%
Spencer - Navy Corduroy Sports Cap£35.00
Spencer - Brown Corduroy Sports Cap£35.00
Wilde - Orange Fluffy Wool Crewneck£165.00
Marsden - Dark Navy Water Repellent Twill Jacket£175.00
Alban - Ecru And Navy Abstract Animal Print Knit Cardigan£175.00
Arnold - Black Knitted Rib Scarf£35.00
Arnold - Brown Knitted Rib Scarf£35.00
Arnold - Charcoal Knitted Rib Scarf£35.00
Arnold - Red Knitted Rib Scarf£35.00
Ashford - Brown Fluffy Wool Polo£170.00Top-scored in Fashion & Apparel
Stores like Wax London →
Actions
Promote this store
No program is open through StoreProfiles yet. The queue is shown to the owner if they claim this profile.
What the store hasn't confirmed yet
4 of 4 · never counted against the score · how an owner closes these
- Domain ownership — not verified by the store
- Response to the audit — no response from the store
- Affiliate terms — not published
- Public contact details — not confirmed on the storefront
What would raise this score
- +15Verify domain ownership (one meta tag, DNS record or file)profile unclaimed
- +8Show a product rating of 4.3+ across 50 or more public reviews5/5 from 2 reviews on the sampled product page
- +4Serve the homepage in under 400 ms from our probe445 ms measured
Own this store?
Claim the profile: update the record, answer the audit, set commission. Verifying domain control adds 15 points to this public score (73 → 88). It never changes the audit or lets anyone edit the findings.
Common questions about Wax London
Wax London what’s actually discounted →Wax London return policy in full →Wax London shipping and delivery →return windows across the registry →discounts across the registry →shipping across the registry →stores priced in GBP →
- What is Wax London's return policy?
- Wax London accepts returns within 14 days, outbound shipping is free over £125. Read from the store's own policy pages, re-read nightly. Its wording: “within 14 days of purchase if unused”
- What is Wax London's trust score, and how does it compare?
- 73/100, computed from waxlondon.com's own public data — not paid or user-submitted reviews. That is higher than 65% of the 1685 Fashion & Apparel stores we have scored. The profile is unclaimed, so 15 claim points cannot be earned and the ceiling today is 85.
- How much does Wax London cost?
- Across the 250 products we sampled, Wax London averages £136.7, and its entry price (10th percentile) is £44.50. 8% of that sample is marked down, median 45% off, deepest 60%.
- When was Wax London last checked?
- catalog: 2026-10-30; domain registration: 2026-09-12; traffic rank: 2026-10-29. Daily snapshots on file since 2026-09-12 — 49 of the last 90 days.
What changed at Wax London
The catalog went from 677 to 719 products between 2026-09-14 and 2026-10-30 — up 42. The average price moved from £120.03 to £136.70 between 2026-09-14 and 2026-10-30, 14% higher.
Free to reuse under CC BY 4.0 — credit with a link.
StoreProfiles (2026). Wax London: trust score 73/100 (rules v0.10). Retrieved 2026-10-30 from https://storeprofiles.com/store/waxlondon. Licensed CC BY 4.0.
Paste on waxlondon.com — the badge redraws itself after every audit, no script, no tracking.
<a href="https://storeprofiles.com/store/waxlondon" target="_blank" rel="noopener"> <img src="https://storeprofiles.com/badge/waxlondon" alt="Wax London trust score on StoreProfiles" width="200" height="52"> </a>
Full profile, score breakdown and snapshot history — free, CORS-open, cached hourly.