Research
Statistics computed from the registry itself
No surveys, no vendor estimates, no numbers bought from anyone. Each page below is recomputed nightly from what the stores publish — their product feeds, their policy pages — and every figure prints the population it was measured against.
Shopify pricing statistics$55 median product price · 547,960 priced products in USDWhat independent Shopify stores actually charge, measured from their own public product feeds — not from surveys or vendor estimates.Recomputed 3 hours agoReturn policy statistics30 days median return window · 2,559 stores that publish a windowReturn windows and their conditions, read from each store’s own policy page and stored with the sentence they were read from.Recomputed 3 hours agoShipping statistics10 days median stated delivery · 1,265 stores that state a window, counted in calendar daysWhat stores promise about delivery and free shipping in writing — the slowest case they commit to, not the fastest option they advertise.Recomputed 3 hours agoDiscount statistics2,823 stores with a markdown · 3,960 stores with a catalog we measured (71%)How much of a Shopify catalog is marked down, how deep, and — the part coupon sites never publish — how long the markdown has already been standing.Recomputed 3 hours agoWas-price statistics87% markdowns quoting a "was" price never charged · 65,728 of 75,575 marked-down items with 30+ days of price historyA markdown quotes a "was" price. US and EU rules on former prices tie that price to one the item actually sold at. The registry records every product's price every day since 2026-07-19, so for each item on sale it can check whether it ever did.Recomputed 3 hours agoPolicy pages1,320 stores with an empty policy page · 3,932 stores re-read under the current rule (34%)How many Shopify stores publish a refund, shipping, privacy or terms page with no terms on it — only the theme’s menu and footer.Recomputed 3 hours ago