darntough.com · Fashion & Apparel · Shopify · catalog read 2026-09-15
Darn Tough is a fashion & apparel store with 386 products — mostly socks, promotional item and sock, averaging $37. The domain has been registered since 2004.
Also listed for free return shipping and a domain registered 20+ years ago.
#14 of 1,154 in Fashion & Apparel · higher than 98%
Score breakdown and niche spread
Ceiling today: 85 until the owner verifies the domain
Is Darn Tough legit?
Is Darn Tough legit? On record — independent trust score 81/100, computed from public data, not paid reviews. Strongest signal: deep catalog: 386 products on the store's public feed (262 sampled here). The catalog carries 386 products, and of the 262 we sampled 100% carry an image and 100% a real description. The domain has been registered since 2004 (22 years), not a freshly-made lookalike. Recomputed 2026-09-15 from darntough.com's own public feed and policy pages.
+ Strengths
- Deep catalog: 386 products on the store's public feed (262 sampled here)Source: product feed ↗
- Accessible entry price: from $10 (average $37.19)Source: product feed ↗
- Publishes refund + shipping policiesSource: store policies page ↗
- Active on 4 social platformsSource: store homepage ↗
- Live customer support (Zendesk)Source: store homepage ↗
− Weaknesses
Nothing negative surfaced in the public data we collect.
Its $37.26 average price is 44% below the $66.00 median for Fashion & Apparel stores in the registry. Its entry price of $21 sits against a $17.00–$439.00 spread between the 10th and 90th percentile of the niche. Recomputed nightly across every scored store in Fashion & Apparel.
What does Darn Tough sell, and what does it cost?
Women's Elsa Crew Lightweight Lifestyle Socks$25.00
Women's Snowburst Over-the-Calf Midweight Ski & Snowboard Sock - Last Chance$32.00
Women's Wildflower Crew Lightweight Lifestyle Socks$25.00
Men's Carve Over-the-Calf Midweight Ski & Snowboard Socks$33.00
Women's Cable Crew Lightweight Lifestyle Socks$25.00
Women's Nordic Twist Crew Lightweight Lifestyle Socks$25.00
Women's Micro Crew Cushioned Ultra-Lightweight Running Socks$23.00
Women's Snowfall Over-the-Calf Midweight Ski & Snowboard Socks$33.00
Men's Run Micro Crew Cushioned Ultra-Lightweight Running Socks$23.00
Men's Microstripe Crew Lightweight Lifestyle Socks$24.00
Women's Pixie Crew Lightweight Lifestyle Sock - Last Chance$24.00
Men's Snowpack Over-the-Calf Midweight Ski & Snowboard Sock - Last Chance$32.00
Men's Outer Limits Over-the-Calf Lightweight Ski & Snowboard Socks- Last Chance$31.00
Men's Oslo Nordic Boot Lightweight Ski & Snowboard Sock- Last Chance$28.00
Men's Pennant RFL Over-the-Calf Ultra-Lightweight Ski & Snowboard Sock - Last Chance$30.00
Men's VanGrizzle Boot Midweight Hiking Sock - Last Chance$28.00
Men's Float Boat Crew Lightweight Lifestyle Socks-Last Chance$25.00
Women's Outer Limits Over-the-Calf Lightweight Ski & Snowboard Socks-Last Chance$31.00
Women's Oslo Nordic Boot Lightweight Ski & Snowboard Sock-Last Chance$28.00
Women's Peaks Over-The-Calf Ultra-Lightweight Ski & Snowboard Sock-Last Chance$30.00
Men’s Limited Edition Run No Show Tab 2-Pack$40.00
Men's and Women's Limited Edition Run No Show Tab 2-Pack$40.00
Women’s Limited Edition Run No Show Tab 2-Pack$40.00
Women's Limited Edition Run No Show Tab Ultra-Lightweight Running Sock$20.00Top-scored in Fashion & Apparel
Stores like Darn Tough →
Actions
Promote this store
Darn Tough runs its own affiliate program, so a queue here would not reach it. Apply there directly.
Darn Tough’s site links an affiliate program run on UpPromote.
Join the program ↗- Commission
- not published
- Worth per sale
- not published
- Cookie window
- not published
- Repeat orders
- not published
- Minimum payout
- not published
- Creators
- explicitly welcome
- Joining
- not published
On record continuously since 2026-07-26 · 47 days
Read from the store's own program page ↗. Blank fields mean the brand doesn't publish them.
What the store hasn't confirmed yet
3 of 4 · never counted against the score · how an owner closes these
- Domain ownership — not verified by the store
- Response to the audit — no response from the store
- Affiliate terms — not published
- Public contact details — confirmed
What would raise this score
- +15Verify domain ownership (one meta tag, DNS record or file)profile unclaimed
Own this store?
Claim the profile: update the record, answer the audit, set commission. Verifying domain control adds 15 points to this public score (81 → 96). It never changes the audit or lets anyone edit the findings.
Common questions about Darn Tough
Darn Tough what’s actually discounted →discounts across the registry →stores priced in USD →
- What is Darn Tough's return policy?
- Darn Tough states that it covers return shipping. Read from the store's own policy pages, re-read nightly. Its wording: “free returns and exchanges for 90 days”
- What is Darn Tough's trust score, and how does it compare?
- 81/100, computed from darntough.com's own public data — not paid or user-submitted reviews. That is higher than 98% of the 1154 Fashion & Apparel stores we have scored. The profile is unclaimed, so 15 claim points cannot be earned and the ceiling today is 85.
- How much does Darn Tough cost?
- Across the 262 products we sampled, Darn Tough averages $37.26, and its entry price (10th percentile) is $21.00. That is 44% below the $66 median for Fashion & Apparel stores in the registry. 1% of that sample is marked down, median 21% off, deepest 31%.
- When was Darn Tough last checked?
- catalog: 2026-09-15; domain registration: 2026-08-26; traffic rank: 2026-09-13. Daily snapshots on file since 2026-07-18 — 60 of the last 90 days.
What changed at Darn Tough
1 product dropped in price in the last 7 days, each tracked daily from the store's own feed.
Men's Mystery Sock$23.40 $18.00−23%Free to reuse under CC BY 4.0 — credit with a link.
StoreProfiles (2026). Darn Tough: trust score 81/100 (rules v0.10). Retrieved 2026-09-15 from https://storeprofiles.com/store/darntough. Licensed CC BY 4.0.
Paste on darntough.com — the badge redraws itself after every audit, no script, no tracking.
<a href="https://storeprofiles.com/store/darntough" target="_blank" rel="noopener"> <img src="https://storeprofiles.com/badge/darntough" alt="Darn Tough trust score on StoreProfiles" width="200" height="52"> </a>
Full profile, score breakdown and snapshot history — free, CORS-open, cached hourly.