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Is The Awareness Company legit? On record — independent trust score 77/100, computed from public data, not paid reviews. What that rests on ↓

theawarenesscompany.com · Fashion & Apparel · Shopify · catalog read 2026-10-30

The Awareness Company is a fashion & apparel store with 1,530 products — mostly rainbow, burgundy ribbon and autism ribbon, averaging $15. Per its own published policies, returns run 30 days. The domain has been registered since 2022.

✓ Refund✓ Shipping✓ Privacy✓ Terms
Trust score77/100
On record —Strong

How it's computed

#96 of 1,685 in Fashion & Apparel · higher than 86%

Score breakdown and niche spread
Fashion & Apparel · 1685 scored
Strong 75+260
Solid 65–74804
Moderate 52–64426
Thin <52195
Catalog depth25/25
Images15/15
Descriptions12/12
Pricing data8/8
On record5/5
Claimed0/15
Verified12/20

Ceiling today: 85 until the owner verifies the domain

Trend · 46 snapshots+4
01

Is The Awareness Company legit?

Verdict

Is The Awareness Company legit? On record — independent trust score 77/100, computed from public data, not paid reviews. Strongest signal: deep catalog: 1,530 products on the store's public feed (250 sampled here). The catalog carries 1,530 products, and of the 250 we sampled 100% carry an image and 100% a real description. Its own policy page states a 30-day return window. The domain has been registered since 2022 (3 years), not a freshly-made lookalike. The score is up 4 points since we started tracking this store. Recomputed 2026-10-30 from theawarenesscompany.com's own public feed and policy pages.

Last checked

+ Strengths

− Weaknesses

    Nothing negative surfaced in the public data we collect.

    Not checked yet: External reviews not yet collected. That is the limit of our coverage, not a finding about the store — what we check.

    Products
    1,530
    -2 in 7d
    Low end
    $3.99
    10th percentile
    Avg price
    $15.25
    -17% vs 30d
    On sale
    14%
    of 250 sampled · median 20% off
    Domain age
    3y
    since 2022

    Its $15.25 average price is 78% below the $70.00 median for Fashion & Apparel stores in the registry. Its entry price of $3.99 sits against a $19.95–$450.00 spread between the 10th and 90th percentile of the niche. Recomputed nightly across every scored store in Fashion & Apparel.

    On sale36 productsmedian 20% off, up to 70% — 14% of the 250 products we sampled
    Homepage load325 msto first byte, 0.3s for the full HTML (1106 KB) — measured by us, from our server, not field data from real visitors
    Domain age3 yearsregistered 2022 — a new brand’s clone or a scam lookalike would be far younger · checked 2026-09-12
    HTTPS since2022first certificate 2022-11-10 ↗ in the public Certificate Transparency logs, 178 records — not part of the trust score
    02

    What does The Awareness Company sell, and what does it cost?

    Show all 249 products

    Top-scored in Fashion & Apparel

    Stores like The Awareness Company →
    03

    Actions

    Promote this store

    No program is open through StoreProfiles yet. The queue is shown to the owner if they claim this profile.

    No one has verified ownership of this store yet. We keep your email, traffic type and audience size and show them to the owner if they claim the profile. Privacy

    What the store hasn't confirmed yet

    4 of 4 · never counted against the score · how an owner closes these

    • Domain ownership — not verified by the store
    • Response to the audit — no response from the store
    • Affiliate terms — not published
    • Public contact details — not confirmed on the storefront

    What would raise this score

    • +15Verify domain ownership (one meta tag, DNS record or file)profile unclaimed
    • +8Show a product rating of 4.3+ across 50 or more public reviewsno rating found on the sampled product page

    Own this store?

    Claim the profile: update the record, answer the audit, set commission. Verifying domain control adds 15 points to this public score (77 → 92). It never changes the audit or lets anyone edit the findings.

    No email, no account. You paste one meta tag on theawarenesscompany.com, we check it, and the profile is yours.

    What is The Awareness Company's return policy?
    The Awareness Company accepts returns within 30 days. Read from the store's own policy pages, re-read nightly. Its wording: “within 30 days”
    What is The Awareness Company's trust score, and how does it compare?
    77/100, computed from theawarenesscompany.com's own public data — not paid or user-submitted reviews. That is higher than 86% of the 1685 Fashion & Apparel stores we have scored. The profile is unclaimed, so 15 claim points cannot be earned and the ceiling today is 85.
    How much does The Awareness Company cost?
    Across the 250 products we sampled, The Awareness Company averages $15.25, and its entry price (10th percentile) is $3.99. That is 78% below the $70 median for Fashion & Apparel stores in the registry. 14% of that sample is marked down, median 20% off, deepest 70%.
    When was The Awareness Company last checked?
    catalog: 2026-10-30; domain registration: 2026-09-12. Daily snapshots on file since 2026-09-12 — 49 of the last 90 days.
    04

    What changed at The Awareness Company

    The average price moved from $21.03 to $15.25 between 2026-09-14 and 2026-10-30, 27% lower. Its trust score went from 73 to 77/100 under the same formula (v0.10), since 2026-09-14. 3 products dropped in price in the last 7 days, each tracked daily from the store's own feed.

    Products on record250
    since 2026-09-12 · 49 snapshots · grows daily
    Average price$15.25
    since 2026-09-12 · 49 snapshots · grows daily
    Trust score77/100
    since 2026-09-14 · 46 snapshots · grows dailyrules v0.10 only — scores from an earlier formula aren’t comparable
    Price drops in this storetracked daily per product · last 7 days
    5/10/25/100 Bulk 10 Pack Rainbow Flag Lanyard Style Keychains$15.00 $6.99−53%
    Dark Blue Ribbon Round Child Abuse Awareness Keychains$9.99 $6.99−30%
    5/10/25/100 Bulk Dark Blue Ribbon Child Abuse Awareness Split Style Keychains$7.99 $6.99−13%
    Cite this record

    Free to reuse under CC BY 4.0 — credit with a link.

    StoreProfiles (2026). The Awareness Company: trust score 77/100 (rules v0.10). Retrieved 2026-10-30 from https://storeprofiles.com/store/theawarenesscompany. Licensed CC BY 4.0.
    The whole registry as data →
    Live trust badgeThe Awareness Company trust badge

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