Is Roussel's legit? On record — independent trust score 75/100, computed from public data, not paid reviews. What that rests on ↓
roussels.com · Fashion & Apparel · Shopify · catalog read 2026-10-30
Roussel's is a fashion & apparel store with 903 products — mostly gift, pendant and earrings, averaging $250. Per its own published policies, returns run 30 days and delivery is stated at up to 5 business days. The domain has been registered since 2002.
Also listed for delivery promised within a week and a domain registered 20+ years ago.
#248 of 1,685 in Fashion & Apparel · higher than 84%
Score breakdown and niche spread
Ceiling today: 85 until the owner verifies the domain
Is Roussel's legit?
Is Roussel's legit? On record — independent trust score 75/100, computed from public data, not paid reviews. Strongest signal: deep catalog: 903 products on the store's public feed (250 sampled here). Main caveat: premium pricing vs the niche median $85.73 — average here is $249.55. The catalog carries 903 products, and of the 250 we sampled 100% carry an image and 86% a real description. Its own policy page states a 30-day return window. The domain has been registered since 2002 (24 years), not a freshly-made lookalike. The score is up 4 points since we started tracking this store. Recomputed 2026-10-30 from roussels.com's own public feed and policy pages.
+ Strengths
- Deep catalog: 903 products on the store's public feed (250 sampled here)Source: product feed ↗
- Accessible entry price: from $5 (average $249.55)Source: product feed ↗
- Publishes refund + shipping policiesSource: store policies page ↗
- 30-day return windowSource: store policies page ↗
- Active on 2 social platformsSource: store homepage ↗
− Weaknesses
- Premium pricing vs the niche median $85.73 — average here is $249.55Source: product feed ↗
Its $249.55 average price is 257% above the $70.00 median for Fashion & Apparel stores in the registry. Its entry price of $19.79 sits against a $19.95–$450.00 spread between the 10th and 90th percentile of the niche. Recomputed nightly across every scored store in Fashion & Apparel.
What does Roussel's sell, and what does it cost?
Müv 15 oz. Mocha Dot$35.99
Era 30 oz. Mocha Dot$42.99
Era 40 oz. Mocha Dot$47.99
Hopsulator Slim Wildflower Whisper$29.99
Kid's Leap 12oz. Wildflower Whisper$30.99
Era 40 oz. Wildflower Whisper$47.99
Era Flip 30 oz. Wildflower Whisper$45.99
Rise 35 oz. Strawberries & Cream$40.99
Müv 15 oz. Strawberries & Cream$35.99
Kid's Leap 12oz. Strawberries & Cream$30.99
Era 40 oz. Strawberries & Cream$47.99
Era Flip 30 oz. Strawberries & Cream$45.99
Müv 15 oz. Cascading Florals$35.99
Rise 35 oz. Cascading Florals$40.99
Era 40 oz. Cascading Florals$47.99
Era Flip 30oz. Cascading Florals$45.99
Müv 15 oz. Petal Pink Shimmer$35.99
Kid's Leap 12oz. Lemon Lime Shimmer$30.99
Müv 15 oz. Lemon Lime Shimmer$35.99
Era 30 oz. Lemon Lime Shimmer$42.99
Hopsulator Trio 3-in-1 Coral Shimmer$33.99
Hopsulator Slim Coral Shimmer$29.99
Müv 15 oz. Coral Shimmer$35.99
Kid's Leap 12oz. Coral Shimmer$30.99Top-scored in Fashion & Apparel
Stores like Roussel's →
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No program is open through StoreProfiles yet. The queue is shown to the owner if they claim this profile.
What the store hasn't confirmed yet
4 of 4 · never counted against the score · how an owner closes these
- Domain ownership — not verified by the store
- Response to the audit — no response from the store
- Affiliate terms — not published
- Public contact details — not confirmed on the storefront
What would raise this score
- +15Verify domain ownership (one meta tag, DNS record or file)profile unclaimed
- +8Show a product rating of 4.3+ across 50 or more public reviewsno rating found on the sampled product page
- +2Write descriptions longer than 40 characters for every productdescribed: 86%
Own this store?
Claim the profile: update the record, answer the audit, set commission. Verifying domain control adds 15 points to this public score (75 → 90). It never changes the audit or lets anyone edit the findings.
Common questions about Roussel's
Roussel's what’s actually discounted →Roussel's return policy in full →Roussel's shipping and delivery →return windows across the registry →discounts across the registry →shipping across the registry →stores priced in USD →
- What is Roussel's's return policy?
- Roussel's accepts returns within 30 days, delivery is stated at up to 5 business days. Read from the store's own policy pages, re-read nightly. Its wording: “30-day return”
- What is Roussel's's trust score, and how does it compare?
- 75/100, computed from roussels.com's own public data — not paid or user-submitted reviews. That is higher than 84% of the 1685 Fashion & Apparel stores we have scored. The profile is unclaimed, so 15 claim points cannot be earned and the ceiling today is 85.
- How much does Roussel's cost?
- Across the 250 products we sampled, Roussel's averages $249.55, and its entry price (10th percentile) is $19.79. That is 257% above the $70 median for Fashion & Apparel stores in the registry. 2% of that sample is marked down, median 29% off, deepest 38%.
- When was Roussel's last checked?
- catalog: 2026-10-30; domain registration: 2026-09-24. Daily snapshots on file since 2026-08-28 — 64 of the last 90 days.
What changed at Roussel's
Its trust score went from 71 to 75/100 under the same formula (v0.10), since 2026-09-14.
Free to reuse under CC BY 4.0 — credit with a link.
StoreProfiles (2026). Roussel's: trust score 75/100 (rules v0.10). Retrieved 2026-10-30 from https://storeprofiles.com/store/roussels. Licensed CC BY 4.0.
Paste on roussels.com — the badge redraws itself after every audit, no script, no tracking.
<a href="https://storeprofiles.com/store/roussels" target="_blank" rel="noopener"> <img src="https://storeprofiles.com/badge/roussels" alt="Roussel's trust score on StoreProfiles" width="200" height="52"> </a>
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