Skip to content
Scores are never sold.How it works

Is Grove legit? On record — independent trust score 72/100, computed from public data, not paid reviews. What that rests on ↓

grove.co · Home & Kitchen · Shopify · catalog read 2026-10-30

Grove is a home & kitchen store with over 2,000 products — mostly blanket, water filters and scented candles, averaging $80. Per its own published policies, returns run 30 days and shipping is free over $29.

✓ Refund✓ Shipping✓ Privacy✓ Terms

Also listed for a published free-shipping threshold.

Trust score72/100
On record —Solid

How it's computed

#156 of 639 in Home & Kitchen · higher than 74%

Score breakdown and niche spread
Home & Kitchen · 639 scored
Strong 75+87
Solid 65–74210
Moderate 52–64205
Thin <52137
Catalog depth25/25
Images15/15
Descriptions12/12
Pricing data7/8
On record5/5
Claimed0/15
Verified8/20

Ceiling today: 85 until the owner verifies the domain

Trend · 46 snapshots-1
01

Is Grove legit?

Verdict

Is Grove legit? On record — independent trust score 72/100, computed from public data, not paid reviews. Strongest signal: deep catalog: at least 2,000 products on the store's public feed (308 sampled here). Main caveat: 10 of 17 marked-down items quote a "was" price they did not sell at on any of the 30+ days we recorded their price. The catalog carries at least 2,000 products, and of the 308 we sampled 100% carry an image and 100% a real description. Its own policy page states a 30-day return window. The score is down 1 points since we started tracking this store. Recomputed 2026-10-30 from grove.co's own public feed and policy pages.

Last checked

+ Strengths

  • Deep catalog: at least 2,000 products on the store's public feed (308 sampled here)Source: product feed ↗
  • Accessible entry price: from $3.99 (average $77.95)Source: product feed ↗
  • Publishes refund + shipping policiesSource: store policies page ↗
  • 30-day return windowSource: store policies page ↗
  • Free shipping over $29 — about two median-priced items here“If you choose to join VIP, you'll have unlimited free shipping on all orders $29+”Source: store shipping policy ↗

− Weaknesses

  • 10 of 17 marked-down items quote a "was" price they did not sell at on any of the 30+ days we recorded their priceSource: price history (daily snapshots)
Products
2,000+
no change 7d
Low end
$6.99
10th percentile
Avg price
$80.15
-9% vs 30d
On sale
12%
of 250 sampled · median 16% off
Domain age
unknown

Its $80.15 average price sits within 5% of the $79.99 median for Home & Kitchen stores in the registry. Its entry price of $6.99 sits against a $9.99–$1397.00 spread between the 10th and 90th percentile of the niche. Recomputed nightly across every scored store in Home & Kitchen.

On sale30 productsmedian 16% off, up to 60% — 12% of the 250 products we sampled
Homepage load645 msto first byte, 0.7s for the full HTML (2382 KB) — measured by us, from our server, not field data from real visitors
Traffic rank#89,396of the million most-visited domains, per the public Tranco list of 2026-10-29 — not part of the trust score
HTTPS since2010first certificate 2010-07-14 ↗ in the public Certificate Transparency logs, 4,724 records — not part of the trust score
02

What does Grove sell, and what does it cost?

Top-scored in Home & Kitchen

Stores like Grove →
03

Actions

Promote this store

No program is open through StoreProfiles yet. The queue is shown to the owner if they claim this profile.

No one has verified ownership of this store yet. We keep your email, traffic type and audience size and show them to the owner if they claim the profile. Privacy

What the store hasn't confirmed yet

4 of 4 · never counted against the score · how an owner closes these

  • Domain ownership — not verified by the store
  • Response to the audit — no response from the store
  • Affiliate terms — not published
  • Public contact details — not confirmed on the storefront

What would raise this score

  • +15Verify domain ownership (one meta tag, DNS record or file)profile unclaimed
  • +8Show a product rating of 4.3+ across 50 or more public reviewsno rating found on the sampled product page
  • +4Serve the homepage in under 400 ms from our probe645 ms measured
  • +1Give every product a real price above zeropriced: 93%

Own this store?

Claim the profile: update the record, answer the audit, set commission. Verifying domain control adds 15 points to this public score (72 → 87). It never changes the audit or lets anyone edit the findings.

No email, no account. You paste one meta tag on grove.co, we check it, and the profile is yours.

What is Grove's return policy?
Grove accepts returns within 30 days, outbound shipping is free over $29. Read from the store's own policy pages, re-read nightly. Its wording: “within 30 days”
What is Grove's trust score, and how does it compare?
72/100, computed from grove.co's own public data — not paid or user-submitted reviews. That is higher than 74% of the 639 Home & Kitchen stores we have scored. The profile is unclaimed, so 15 claim points cannot be earned and the ceiling today is 85.
How much does Grove cost?
Across the 308 products we sampled, Grove averages $80.15, and its entry price (10th percentile) is $6.99. That sits within 5% of the $79.99 median for Home & Kitchen stores in the registry. 12% of that sample is marked down, median 16% off, deepest 60%.
When was Grove last checked?
catalog: 2026-10-30; traffic rank: 2026-10-29. Daily snapshots on file since 2026-08-02 — 90 of the last 90 days.
04

What changed at Grove

The average price moved from $86.34 to $77.95 between 2026-09-14 and 2026-10-30, 10% lower. Its trust score went from 73 to 72/100 under the same formula (v0.10), since 2026-09-14. 4 products dropped in price in the last 7 days, each tracked daily from the store's own feed.

Products on record308
since 2026-08-02 · 90 snapshots · grows daily
Average price$77.95
since 2026-08-02 · 90 snapshots · grows daily
Trust score72/100
since 2026-09-14 · 46 snapshots · grows dailyrules v0.10 only — scores from an earlier formula aren’t comparable
Price drops in this storetracked daily per product · last 7 days
Extra Firm Mattress$1899.00 $1519.00−20%
Eco Organic Crib Mattress$349.00 $314.00−10%
Eco Organic Kids Mattress$799.00 $719.00−10%
Eco Organic Mattress$899.00 $809.00−10%
Cite this record

Free to reuse under CC BY 4.0 — credit with a link.

StoreProfiles (2026). Grove: trust score 72/100 (rules v0.10). Retrieved 2026-10-30 from https://storeprofiles.com/store/grove. Licensed CC BY 4.0.
The whole registry as data →
Live trust badgeGrove trust badge

Paste on grove.co — the badge redraws itself after every audit, no script, no tracking.

<a href="https://storeprofiles.com/store/grove" target="_blank" rel="noopener">
  <img src="https://storeprofiles.com/badge/grove" alt="Grove trust score on StoreProfiles" width="200" height="52">
</a>
Open dataGET /api/store/grove

Full profile, score breakdown and snapshot history — free, CORS-open, cached hourly.