facetheory.com · Beauty & Skincare · Shopify · catalog read 2026-09-15
Facetheory is a beauty & skincare store with 61 products — mostly serum, moisturisers and toner, averaging £26. The domain has been registered since 2014. 21% of the products we sampled are marked down, typically by 30%.
#704 of 810 in Beauty & Skincare · higher than 11%
Score breakdown and niche spread
Ceiling today: 85 until the owner verifies the domain
Is Facetheory legit?
Is Facetheory legit? On record — independent trust score 45/100, computed from public data, not paid reviews. Strongest signal: established catalog of 57 distinct products. Main caveat: 10 of 10 marked-down items quote a "was" price they did not sell at on any of the 30+ days we recorded their price. The catalog carries 61 products, and of the 61 we sampled 100% carry an image and 100% a real description. The domain has been registered since 2014 (11 years), not a freshly-made lookalike. Recomputed 2026-09-15 from facetheory.com's own public feed and policy pages.
+ Strengths
- Established catalog of 57 distinct productsSource: product feed ↗
- Prices span £10–£72.80Source: product feed ↗
- Active on 3 social platformsSource: store homepage ↗
- Live customer support (Re:amaze)Source: store homepage ↗
- Collects customer reviews (Reviews.io)Source: store homepage ↗
− Weaknesses
- 10 of 10 marked-down items quote a "was" price they did not sell at on any of the 30+ days we recorded their priceSource: price history (daily snapshots)
What does Facetheory sell, and what does it cost?
Total Body Confidence Duo£29.40£42.00−30%
Blemicalm Body Skin Clearing Spray£25.00
Supergel Oil-Free Moisturiser£17.00
HydraCleanse Rebalancing Gel Cleanser£13.00
Glowing Body Duo£21.00£30.00−30%
Day & Night Eye Duo£36.40£52.00−30%
Glow-C Cleansing Balm£25.00
The Clear Skin Trio£38.50£55.00−30%
Firming Night Routine Trio£72.80£104.00−30%
Retinal Supreme Eye MultiBalm£41.00
Polypep Complex Collagen-Boosting Serum£31.00
Barrier Restore Duo£42.70£61.00−30%
Ectoin BarrierBuild Milk£22.00
Retinal Supreme MultiCream£39.00
The Hydration Bond Duo£26.60£38.00−30%
The Firm Commitment Duo£49.00£70.00−30%
Facetheory Digital Gift Card AUD£10.27Facetheory Digital Gift Card EUR£12.00Facetheory Digital Gift Card USD£10.72
Retinal Supreme MultiCream Trio£41.00
The Peptide Plumping Trio£60.20£86.00−30%
Facetheory Digital Gift Card£10.00
The Daily Glow Duo£28.00£40.00−30%
Peptide Firming Eye Cream£33.00Top-scored in Beauty & Skincare
Stores like Facetheory →
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No program is open through StoreProfiles yet. The queue is shown to the owner if they claim this profile.
What the store hasn't confirmed yet
4 of 4 · never counted against the score · how an owner closes these
- Domain ownership — not verified by the store
- Response to the audit — no response from the store
- Affiliate terms — not published
- Public contact details — not confirmed on the storefront
What would raise this score
- +15Verify domain ownership (one meta tag, DNS record or file)profile unclaimed
- +8Put actual terms on both the refund and the shipping policy pageone or both is missing or has no terms on it
- +8Show a product rating of 4.3+ across 50 or more public reviewsno rating found on the sampled product page
- +4Serve the homepage in under 400 ms from our probe850 ms measured
Own this store?
Claim the profile: update the record, answer the audit, set commission. Verifying domain control adds 15 points to this public score (45 → 60). It never changes the audit or lets anyone edit the findings.
Common questions about Facetheory
Facetheory what’s actually discounted →discounts across the registry →stores priced in GBP →
- What is Facetheory's trust score, and how does it compare?
- 45/100, computed from facetheory.com's own public data — not paid or user-submitted reviews. That is higher than 11% of the 810 Beauty & Skincare stores we have scored. The profile is unclaimed, so 15 claim points cannot be earned and the ceiling today is 85.
- How much does Facetheory cost?
- Across the 61 products we sampled, Facetheory averages £26.08, and its entry price (10th percentile) is £14.00. 21% of that sample is marked down, median 30% off, deepest 30%.
- When was Facetheory last checked?
- catalog: 2026-09-15; domain registration: 2026-09-08; traffic rank: 2026-09-14. Daily snapshots on file since 2026-07-18 — 60 of the last 90 days.
What changed at Facetheory
Free to reuse under CC BY 4.0 — credit with a link.
StoreProfiles (2026). Facetheory: trust score 45/100 (rules v0.10). Retrieved 2026-09-15 from https://storeprofiles.com/store/facetheory. Licensed CC BY 4.0.
Paste on facetheory.com — the badge redraws itself after every audit, no script, no tracking.
<a href="https://storeprofiles.com/store/facetheory" target="_blank" rel="noopener"> <img src="https://storeprofiles.com/badge/facetheory" alt="Facetheory trust score on StoreProfiles" width="200" height="52"> </a>
Full profile, score breakdown and snapshot history — free, CORS-open, cached hourly.