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Coyuchi

77/100 · StrongUnclaimed profile

coyuchi.com · Home & Kitchen · Shopify · catalog read 2026-09-15

Open coyuchi.com →

Coyuchi is a home & kitchen store with 1,732 products — mostly sham, sham - renewed and baby, averaging $166. Per its own published policies, returns are free within 30 days and delivery is stated at up to 7 business days. The domain has been registered since 1999. 29% of the products we sampled are marked down, typically by 27%.

Cloud Soft Organic Sateen Duvet CoverCloud Soft Organic Sateen PillowcasesCloud Soft Organic Sateen Fitted SheetOrganic Print Percale Sheet Set
From the catalog · 1,732 products ↓
✓ Refund✓ Shipping✓ Privacy✓ TermsInstagram ↗Facebook ↗Pinterest ↗

Also listed for free return shipping and a domain registered 20+ years ago.

Trust score77/100
On record —Strong

How it's computed

#29 of 523 in Home & Kitchen · higher than 91%

Score breakdown and niche spread
Home & Kitchen · 523 scored
Strong 75+56
Solid 65–74166
Moderate 52–64176
Thin <52125
Catalog depth25/25
Images15/15
Descriptions12/12
Pricing data8/8
On record5/5
Claimed0/15
Verified12/20

Ceiling today: 85 until the owner verifies the domain

01

Is Coyuchi legit?

Verdict

Is Coyuchi legit? On record — independent trust score 77/100, computed from public data, not paid reviews. Strongest signal: deep catalog: 1,732 products on the store's public feed (318 sampled here). Main caveat: catalog lists 318 items but only 177 distinct products — depth is scored on distinct products. The catalog carries 1,732 products, and of the 318 we sampled 100% carry an image and 99% a real description. Its own policy page states a 30-day return window, returns free. The domain has been registered since 1999 (26 years), not a freshly-made lookalike. The score is down 8 points since we started tracking this store. Recomputed 2026-09-15 from coyuchi.com's own public feed and policy pages.

Last checked

+ Strengths

− Weaknesses

  • Catalog lists 318 items but only 177 distinct products — depth is scored on distinct productsSource: product feed ↗
  • 40 of 40 marked-down items quote a "was" price they did not sell at on any of the 30+ days we recorded their priceSource: price history (daily snapshots)
Products
1,732
+43 in 7d
Low end
$44.60
10th percentile
Avg price
$166.04
+21% vs 30d
On sale
29%
of 250 sampled · median 27% off
Domain age
26y
since 1999

Its $166.04 average price is 100% above the $82.95 median for Home & Kitchen stores in the registry. Its entry price of $44.6 sits against a $9.45–$1499.99 spread between the 10th and 90th percentile of the niche. Recomputed nightly across every scored store in Home & Kitchen.

On sale72 productsmedian 27% off, up to 61% — 29% of the 250 products we sampled
Rated5/5from 20 reviews on Sonoma Organic Duvet Cover - Renewed ↗
Homepage load262 msto first byte, 0.3s for the full HTML (656 KB) — measured by us, from our server, not field data from real visitors
Traffic rank#316,852of the million most-visited domains, per the public Tranco list of 2026-09-14 — not part of the trust score
Domain age26 yearsregistered 1999 — a new brand’s clone or a scam lookalike would be far younger · checked 2026-09-04
02

What does Coyuchi sell, and what does it cost?

AllSham 11Sham - Renewed 9Baby 8Accessories 7Pillowcases 7Sheet Set 7Pajama 6Duvet Cover 6
Sort:FeaturedPrice ↑Price ↓A–Z
Show all 177 products
Browse these categories across the registry
Sham →Baby →Accessories →Sheet Set →

Top-scored in Home & Kitchen

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idcmn.com81/100compare
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MagicLinen81/100compare
03

Actions

Promote this store

No program is open through StoreProfiles yet. The queue is shown to the owner if they claim this profile.

No one has verified ownership of this store yet. We keep your email, traffic type and audience size and show them to the owner if they claim the profile. Privacy

What the store hasn't confirmed yet

3 of 4 · never counted against the score · how an owner closes these

  • Domain ownership — not verified by the store
  • Response to the audit — no response from the store
  • Affiliate terms — not published
  • Public contact details — confirmed

What would raise this score

  • +15Verify domain ownership (one meta tag, DNS record or file)profile unclaimed
  • +8Show a product rating of 4.3+ across 50 or more public reviews5/5 from 20 reviews on the sampled product page

Own this store?

Claim the profile: update the record, answer the audit, set commission. Verifying domain control adds 15 points to this public score (77 → 92). It never changes the audit or lets anyone edit the findings.

No email, no account. You paste one meta tag on coyuchi.com, we check it, and the profile is yours.

Q&A

Common questions about Coyuchi

Coyuchi what’s actually discounted →Coyuchi return policy in full →Coyuchi shipping and delivery →return windows across the registry →discounts across the registry →shipping across the registry →stores priced in USD →

What is Coyuchi's return policy?
Coyuchi accepts returns within 30 days and states that it covers return shipping, delivery is stated at up to 7 business days. Read from the store's own policy pages, re-read nightly. Its wording: “Within 30 days”
What is Coyuchi's trust score, and how does it compare?
77/100, computed from coyuchi.com's own public data — not paid or user-submitted reviews. That is higher than 91% of the 523 Home & Kitchen stores we have scored. The profile is unclaimed, so 15 claim points cannot be earned and the ceiling today is 85.
How much does Coyuchi cost?
Across the 318 products we sampled, Coyuchi averages $166.04, and its entry price (10th percentile) is $44.60. That is 100% above the $82.95 median for Home & Kitchen stores in the registry. 29% of that sample is marked down, median 27% off, deepest 61%.
When was Coyuchi last checked?
catalog: 2026-09-15; domain registration: 2026-09-04; traffic rank: 2026-09-14. Daily snapshots on file since 2026-07-19 — 59 of the last 90 days.
04

What changed at Coyuchi

Its trust score went from 85 to 77/100 under the same formula (v0.10), since 2026-09-14.

Products on record318
since 2026-07-19 · 59 snapshots · grows daily
Average price$157.12
since 2026-07-19 · 59 snapshots · grows daily
Trust score77/100
since 2026-09-14 · 2 snapshots · grows dailyrules v0.10 only — scores from an earlier formula aren’t comparable
Cite this record

Free to reuse under CC BY 4.0 — credit with a link.

StoreProfiles (2026). Coyuchi: trust score 77/100 (rules v0.10). Retrieved 2026-09-15 from https://storeprofiles.com/store/coyuchi. Licensed CC BY 4.0.
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