halfmagicbeauty.com · Beauty & Skincare · Shopify · catalog read 2026-09-15
Half Magic is a beauty & skincare store with 69 products — mostly eyeshadow, cosmetic sets and lip makeup, averaging $26. Per its own published policies, returns are free within 30 days. The domain has been registered since 2021.
Also listed for free return shipping.
#447 of 810 in Beauty & Skincare · higher than 42%
Score breakdown and niche spread
Ceiling today: 85 until the owner verifies the domain
Is Half Magic legit?
Is Half Magic legit? On record — independent trust score 54/100, computed from public data, not paid reviews. Strongest signal: established catalog of 69 distinct products. Main caveat: no public shipping policy found. The catalog carries 69 products, and of the 69 we sampled 100% carry an image and 100% a real description. Its own policy page states a 30-day return window, returns free. The domain has been registered since 2021 (5 years), not a freshly-made lookalike. Recomputed 2026-09-15 from halfmagicbeauty.com's own public feed and policy pages.
+ Strengths
- Established catalog of 69 distinct productsSource: product feed ↗
- Accessible entry price: from $8 (average $25.69)Source: product feed ↗
- Active on 3 social platformsSource: store homepage ↗
- Free returns within 30 days“within 30 days of when you placed the order”Source: store policies page ↗
- A sampled product is publicly rated 4.7/5 across 68 reviewsSource: store product page ↗
− Weaknesses
- No public shipping policy foundSource: store shipping policy ↗
Its $25.69 average price is 14% below the $29.95 median for Beauty & Skincare stores in the registry. Its entry price of $15 sits against a $8.49–$175.00 spread between the 10th and 90th percentile of the niche. Recomputed nightly across every scored store in Beauty & Skincare.
What does Half Magic sell, and what does it cost?
EUPHORIA X HALF MAGIC FACE GEMS$15.50
EUPHORIA X HALF MAGIC WING MAGICIAN STENCIL$14.00
EUPHORIA X HALF MAGIC FLIK ERASER$26.00
EUPHORIA X HALF MAGIC B*TCH UR MY SOULMATE EXTRA PLUSH LIP GLOSS$24.00
EUPHORIA X HALF MAGIC MAGIC FLIK$26.00
EUPHORIA X HALF MAGIC GLITTERPILL$27.00
EUPHORIA X HALF MAGIC EYESHADOW PALETTE$59.00
EUPHORIA X HALF MAGIC GLITTERPUCK PRESSED FAIRY DUST$34.00
EUPHORIA X HALF MAGIC COLLECTION$180.00$225.00−20%
GO PLUMP YOURSELF INVISIBLE EXTREME PLUMPING LIP LINER$22.00
SHIMMERY NEUTRALS TRIO$38.00$45.00−16%
EYESHADOW SINGLES | POSSESSED PEARL$15.00
EYESHADOW SINGLES | SPARKLE PUFF$15.00
EYESHADOW SINGLES | TICKLE SPELL$15.00
PLUMP + SHIMMER SET$39.00$46.00−15%
METALLIC EYESHADOW TRIO$38.00$45.00−16%
BLUSHING LIZARD DUO$35.00$39.00−10%
MAKEUP BAG No. 3$8.00
TRIPLE DUOCHROME SET$38.00$45.00−16%
CRYSTAL BUTTER LIP BALM$24.00
MOUTH CLOUD$22.00
EYESHADOW SINGLES | BLUSHING LIZARD$15.00
EYESHADOW SINGLES | ELECTRIC BUTTERFLY$15.00
EYESHADOW SINGLES | SWAMP GODDESS$15.00Top-scored in Beauty & Skincare
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No program is open through StoreProfiles yet. The queue is shown to the owner if they claim this profile.
What the store hasn't confirmed yet
4 of 4 · never counted against the score · how an owner closes these
- Domain ownership — not verified by the store
- Response to the audit — no response from the store
- Affiliate terms — not published
- Public contact details — not confirmed on the storefront
What would raise this score
- +15Verify domain ownership (one meta tag, DNS record or file)profile unclaimed
- +8Put actual terms on both the refund and the shipping policy pageone or both is missing or has no terms on it
- +4Serve the homepage in under 400 ms from our probe625 ms measured
Own this store?
Claim the profile: update the record, answer the audit, set commission. Verifying domain control adds 15 points to this public score (54 → 69). It never changes the audit or lets anyone edit the findings.
Common questions about Half Magic
Half Magic what’s actually discounted →Half Magic return policy in full →return windows across the registry →discounts across the registry →stores priced in USD →
- What is Half Magic's return policy?
- Half Magic accepts returns within 30 days and states that it covers return shipping. Read from the store's own policy pages, re-read nightly. Its wording: “within 30 days of when you placed the order”
- What is Half Magic's trust score, and how does it compare?
- 54/100, computed from halfmagicbeauty.com's own public data — not paid or user-submitted reviews. That is higher than 42% of the 810 Beauty & Skincare stores we have scored. The profile is unclaimed, so 15 claim points cannot be earned and the ceiling today is 85.
- How much does Half Magic cost?
- Across the 69 products we sampled, Half Magic averages $25.69, and its entry price (10th percentile) is $15.00. That is 14% below the $29.95 median for Beauty & Skincare stores in the registry. 19% of that sample is marked down, median 16% off, deepest 28%.
- When was Half Magic last checked?
- catalog: 2026-09-15; domain registration: 2026-08-26; traffic rank: 2026-09-14. Daily snapshots on file since 2026-07-18 — 60 of the last 90 days.
What changed at Half Magic
Free to reuse under CC BY 4.0 — credit with a link.
StoreProfiles (2026). Half Magic: trust score 54/100 (rules v0.10). Retrieved 2026-09-15 from https://storeprofiles.com/store/halfmagicbeauty. Licensed CC BY 4.0.
Paste on halfmagicbeauty.com — the badge redraws itself after every audit, no script, no tracking.
<a href="https://storeprofiles.com/store/halfmagicbeauty" target="_blank" rel="noopener"> <img src="https://storeprofiles.com/badge/halfmagicbeauty" alt="Half Magic trust score on StoreProfiles" width="200" height="52"> </a>
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