Skip to content
Scores are never sold.How it works

Is Born Primitive legit? On record — independent trust score 65/100, computed from public data, not paid reviews. What that rests on ↓

bornprimitive.com · Fashion & Apparel · Shopify · catalog read 2026-10-30

Born Primitive is a fashion & apparel store with 1,340 products — mostly men's tops, women's tops and sports bras, averaging $84. The domain has been registered since 2013. 20% of the products we sampled are marked down, typically by 15%.

✓ Refund✓ Privacy✓ TermsInstagram ↗YouTube ↗Facebook ↗X ↗

Also listed for free return shipping.

Trust score65/100
On record —Solid

How it's computed

#912 of 1,685 in Fashion & Apparel · higher than 36%

Score breakdown and niche spread
Fashion & Apparel · 1685 scored
Strong 75+260
Solid 65–74804
Moderate 52–64426
Thin <52195
Catalog depth25/25
Images15/15
Descriptions12/12
Pricing data8/8
On record5/5
Claimed0/15
Verified0/20

Ceiling today: 85 until the owner verifies the domain

Trend · 46 snapshots-8
01

Is Born Primitive legit?

Verdict

Is Born Primitive legit? On record — independent trust score 65/100, computed from public data, not paid reviews. Strongest signal: deep catalog: 1,340 products on the store's public feed (262 sampled here). Main caveat: no public shipping policy found. The catalog carries 1,340 products, and of the 262 we sampled 100% carry an image and 100% a real description. The domain has been registered since 2013 (12 years), not a freshly-made lookalike. The score is down 8 points since we started tracking this store. Recomputed 2026-10-30 from bornprimitive.com's own public feed and policy pages.

Last checked

+ Strengths

− Weaknesses

  • No public shipping policy foundSource: store shipping policy ↗
  • 21 of 28 marked-down items quote a "was" price they did not sell at on any of the 30+ days we recorded their priceSource: price history (daily snapshots)
Products
1,340
+4 in 7d
Low end
$40.00
10th percentile
Avg price
$84.39
+58% vs 30d
On sale
20%
of 250 sampled · median 15% off
Domain age
12y
since 2013

Its $84.39 average price is 21% above the $70.00 median for Fashion & Apparel stores in the registry. Its entry price of $40 sits against a $19.95–$450.00 spread between the 10th and 90th percentile of the niche. Recomputed nightly across every scored store in Fashion & Apparel.

On sale49 productsmedian 15% off, up to 50% — 20% of the 250 products we sampled
Rated4.7/5from 11 reviews on Men's Urban Recon 1 (Brown/Black) ↗
Homepage load581 msto first byte, 0.6s for the full HTML (1724 KB) — measured by us, from our server, not field data from real visitors
Traffic rank#270,529of the million most-visited domains, per the public Tranco list of 2026-10-29 — not part of the trust score
Domain age12 yearsregistered 2013 — a new brand’s clone or a scam lookalike would be far younger · checked 2026-09-17
Storefront seen since2019first archived 2019-07-21 ↗ — a lower bound, not the opening date; something stood on the domain from 2014-03-24
HTTPS since2014first certificate 2014-04-03 ↗ in the public Certificate Transparency logs, 1,472 records — not part of the trust score
02

What does Born Primitive sell, and what does it cost?

Top-scored in Fashion & Apparel

Stores like Born Primitive →
03

Actions

Promote this store

Born Primitive runs its own affiliate program, so a queue here would not reach it. Apply there directly.

Affiliate program

Born Primitive’s site links an affiliate program run on GoAffPro.

Join the program ↗

What the store hasn't confirmed yet

3 of 4 · never counted against the score · how an owner closes these

  • Domain ownership — not verified by the store
  • Response to the audit — no response from the store
  • Affiliate terms — not published
  • Public contact details — confirmed

What would raise this score

  • +15Verify domain ownership (one meta tag, DNS record or file)profile unclaimed
  • +8Put actual terms on both the refund and the shipping policy pageone or both is missing or has no terms on it
  • +8Show a product rating of 4.3+ across 50 or more public reviews4.7/5 from 11 reviews on the sampled product page
  • +4Serve the homepage in under 400 ms from our probe581 ms measured

Own this store?

Claim the profile: update the record, answer the audit, set commission. Verifying domain control adds 15 points to this public score (65 → 80). It never changes the audit or lets anyone edit the findings.

No email, no account. You paste one meta tag on bornprimitive.com, we check it, and the profile is yours.

What is Born Primitive's return policy?
Born Primitive states that it covers return shipping. Read from the store's own policy pages, re-read nightly. Its wording: “FREE RETURNS FOR STORE CREDIT”
What is Born Primitive's trust score, and how does it compare?
65/100, computed from bornprimitive.com's own public data — not paid or user-submitted reviews. That is higher than 36% of the 1685 Fashion & Apparel stores we have scored. The profile is unclaimed, so 15 claim points cannot be earned and the ceiling today is 85.
How much does Born Primitive cost?
Across the 262 products we sampled, Born Primitive averages $84.39, and its entry price (10th percentile) is $40.00. That is 21% above the $70 median for Fashion & Apparel stores in the registry. 20% of that sample is marked down, median 15% off, deepest 50%.
When was Born Primitive last checked?
catalog: 2026-10-30; domain registration: 2026-09-17; traffic rank: 2026-10-29. Daily snapshots on file since 2026-08-02 — 90 of the last 90 days.
04

What changed at Born Primitive

Its trust score went from 73 to 65/100 under the same formula (v0.10), since 2026-09-14. 4 products dropped in price in the last 7 days, each tracked daily from the store's own feed.

Products on record262
since 2026-08-02 · 90 snapshots · grows daily
Average price$82.79
since 2026-08-02 · 90 snapshots · grows daily
Trust score65/100
since 2026-09-14 · 46 snapshots · grows dailyrules v0.10 only — scores from an earlier formula aren’t comparable
Price drops in this storetracked daily per product · last 7 days
Men's Savage 1 High Top (OD Woodland Fade)$149.00 $99.00−34%
Women's Pursuit 1 (Ice/Fuchsia)$149.00 $99.00−34%
Women's Savage 1 High Top (Grape/Black)$149.00 $99.00−34%
Men's Savage 1 High Top (Tan Woodland Fade)$149.00 $99.00−34%
Cite this record

Free to reuse under CC BY 4.0 — credit with a link.

StoreProfiles (2026). Born Primitive: trust score 65/100 (rules v0.10). Retrieved 2026-10-30 from https://storeprofiles.com/store/bornprimitive. Licensed CC BY 4.0.
The whole registry as data →
Live trust badgeBorn Primitive trust badge

Paste on bornprimitive.com — the badge redraws itself after every audit, no script, no tracking.

<a href="https://storeprofiles.com/store/bornprimitive" target="_blank" rel="noopener">
  <img src="https://storeprofiles.com/badge/bornprimitive" alt="Born Primitive trust score on StoreProfiles" width="200" height="52">
</a>
Open dataGET /api/store/bornprimitive

Full profile, score breakdown and snapshot history — free, CORS-open, cached hourly.