Skip to content
Scores are never sold.How it works

Is Bluemercury legit? On record — independent trust score 74/100, computed from public data, not paid reviews. What that rests on ↓

bluemercury.com · Beauty & Skincare · Shopify · catalog read 2026-10-30

Bluemercury is a beauty & skincare store with over 1,999 products — mostly skin care sets, fragrance sets and makeup sets, averaging $138. Per its own published policies, returns run 90 days. The domain has been registered since 1999.

✓ Refund✓ Shipping✓ Privacy✓ TermsInstagram ↗TikTok ↗Facebook ↗Pinterest ↗

Also listed for a return window of 60 days or more and a domain registered 20+ years ago.

Trust score74/100
On record —Solid

How it's computed

#65 of 955 in Beauty & Skincare · higher than 92%

Score breakdown and niche spread
Beauty & Skincare · 955 scored
Strong 75+61
Solid 65–74204
Moderate 52–64419
Thin <52271
Catalog depth25/25
Images15/15
Descriptions10/12
Pricing data7/8
On record5/5
Claimed0/15
Verified12/20

Ceiling today: 85 until the owner verifies the domain

Trend · 46 snapshots-2
01

Is Bluemercury legit?

Verdict

Is Bluemercury legit? On record — independent trust score 74/100, computed from public data, not paid reviews. Strongest signal: deep catalog: at least 1,999 products on the store's public feed (313 sampled here). Main caveat: incomplete pricing data on 14% of items. The catalog carries at least 1,999 products, and of the 313 we sampled 100% carry an image and 83% a real description. Its own policy page states a 90-day return window. The domain has been registered since 1999 (27 years), not a freshly-made lookalike. The score is down 2 points since we started tracking this store. Recomputed 2026-10-30 from bluemercury.com's own public feed and policy pages.

Last checked

+ Strengths

− Weaknesses

  • Incomplete pricing data on 14% of itemsSource: product feed ↗
  • Premium pricing vs the niche median $40.31 — average here is $170.18Source: product feed ↗
Products
1,999+
no change 7d
Low end
$32.00
10th percentile
Avg price
$137.87
+2% vs 30d
On sale
1%
of 250 sampled · median 20% off
Domain age
27y
since 1999

Its $137.87 average price is 360% above the $29.99 median for Beauty & Skincare stores in the registry. Its entry price of $32 sits against a $8.99–$148.00 spread between the 10th and 90th percentile of the niche. Recomputed nightly across every scored store in Beauty & Skincare.

On sale3 productsmedian 20% off — 1% of the 250 products we sampled
Homepage load122 msto first byte, 0.1s for the full HTML (439 KB) — measured by us, from our server, not field data from real visitors
Traffic rank#123,121of the million most-visited domains, per the public Tranco list of 2026-10-29 — not part of the trust score
Domain age27 yearsregistered 1999 — a new brand’s clone or a scam lookalike would be far younger · checked 2026-09-09
HTTPS since2006first certificate 2006-09-05 ↗ in the public Certificate Transparency logs, 993 records — not part of the trust score
02

What does Bluemercury sell, and what does it cost?

Top-scored in Beauty & Skincare

Stores like Bluemercury →
03

Actions

Promote this store

Bluemercury runs its own affiliate program, so a queue here would not reach it. Apply there directly.

Affiliate program

Bluemercury’s site links an affiliate program.

Join the program ↗

What the store hasn't confirmed yet

3 of 4 · never counted against the score · how an owner closes these

  • Domain ownership — not verified by the store
  • Response to the audit — no response from the store
  • Affiliate terms — not published
  • Public contact details — confirmed

What would raise this score

  • +15Verify domain ownership (one meta tag, DNS record or file)profile unclaimed
  • +8Show a product rating of 4.3+ across 50 or more public reviews1/5 from 1 review on the sampled product page
  • +2Write descriptions longer than 40 characters for every productdescribed: 83%
  • +1Give every product a real price above zeropriced: 86%

Own this store?

Claim the profile: update the record, answer the audit, set commission. Verifying domain control adds 15 points to this public score (74 → 89). It never changes the audit or lets anyone edit the findings.

No email, no account. You paste one meta tag on bluemercury.com, we check it, and the profile is yours.

What is Bluemercury's return policy?
Bluemercury accepts returns within 90 days. Read from the store's own policy pages, re-read nightly. Its wording: “within 90 days of purchase”
What is Bluemercury's trust score, and how does it compare?
74/100, computed from bluemercury.com's own public data — not paid or user-submitted reviews. That is higher than 92% of the 955 Beauty & Skincare stores we have scored. The profile is unclaimed, so 15 claim points cannot be earned and the ceiling today is 85.
How much does Bluemercury cost?
Across the 313 products we sampled, Bluemercury averages $137.87, and its entry price (10th percentile) is $32.00. That is 360% above the $29.99 median for Beauty & Skincare stores in the registry. 1% of that sample is marked down, median 20% off, deepest 20%.
When was Bluemercury last checked?
catalog: 2026-10-30; domain registration: 2026-09-09; traffic rank: 2026-10-29. Daily snapshots on file since 2026-08-03 — 89 of the last 90 days.
04

What changed at Bluemercury

The average price moved from $136.26 to $170.18 between 2026-09-14 and 2026-10-30, 25% higher. Its trust score went from 76 to 74/100 under the same formula (v0.10), since 2026-09-14.

Products on record313
since 2026-08-03 · 89 snapshots · grows daily
Average price$170.18
since 2026-08-03 · 89 snapshots · grows daily
Trust score74/100
since 2026-09-14 · 46 snapshots · grows dailyrules v0.10 only — scores from an earlier formula aren’t comparable
Cite this record

Free to reuse under CC BY 4.0 — credit with a link.

StoreProfiles (2026). Bluemercury: trust score 74/100 (rules v0.10). Retrieved 2026-10-30 from https://storeprofiles.com/store/bluemercury. Licensed CC BY 4.0.
The whole registry as data →
Live trust badgeBluemercury trust badge

Paste on bluemercury.com — the badge redraws itself after every audit, no script, no tracking.

<a href="https://storeprofiles.com/store/bluemercury" target="_blank" rel="noopener">
  <img src="https://storeprofiles.com/badge/bluemercury" alt="Bluemercury trust score on StoreProfiles" width="200" height="52">
</a>
Open dataGET /api/store/bluemercury

Full profile, score breakdown and snapshot history — free, CORS-open, cached hourly.