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functionofbeauty.com · Beauty & Skincare · Shopify · catalog read 2026-09-15

Function of Beauty is a beauty & skincare store with 39 products — mostly shampoo, conditioner and leave-in, averaging $21. The domain has been registered since 2015.

Trust score46/100
On record —Thin

How it's computed

#667 of 810 in Beauty & Skincare · higher than 15%

Score breakdown and niche spread
Beauty & Skincare · 810 scored
Strong 75+42
Solid 65–74163
Moderate 52–64331
Thin <52274
Catalog depth3/25
Images15/15
Descriptions11/12
Pricing data8/8
On record5/5
Claimed0/15
Verified4/20

Ceiling today: 85 until the owner verifies the domain

01

Is Function of Beauty legit?

Verdict

Is Function of Beauty legit? On record — independent trust score 46/100, computed from public data, not paid reviews. Strongest signal: established catalog of 39 distinct products. Main caveat: no public shipping policy found. The catalog carries 39 products, and of the 39 we sampled 100% carry an image and 95% a real description. The domain has been registered since 2015 (11 years), not a freshly-made lookalike. Recomputed 2026-09-15 from functionofbeauty.com's own public feed and policy pages.

Last checked

+ Strengths

Weaknesses

Products
39
no change 7d
Low end
$9.99
10th percentile
Avg price
$20.81
On sale
none
Domain age
11y
since 2015

Its $20.81 average price is 26% below the $28.00 median for Beauty & Skincare stores in the registry. Its entry price of $9.99 sits against a $8.00–$169.49 spread between the 10th and 90th percentile of the niche. Recomputed nightly across every scored store in Beauty & Skincare.

Homepage load134 msto first byte, 0.2s for the full HTML (891 KB) — measured by us, from our server, not field data from real visitors
Traffic rank#294,948of the million most-visited domains, per the public Tranco list of 2026-09-13 — not part of the trust score
Domain age11 yearsregistered 2015 — a new brand’s clone or a scam lookalike would be far younger · checked 2026-08-26
HTTPS since2015first certificate 2015-05-09 in the public Certificate Transparency logs, 425 records — not part of the trust score
02

What does Function of Beauty sell, and what does it cost?

Top-scored in Beauty & Skincare

Stores like Function of Beauty
03

Actions

Promote this store

Function of Beauty runs its own affiliate program, so a queue here would not reach it. Apply there directly.

Affiliate program

Function of Beauty’s site links an affiliate program run on UpPromote.

Join the program ↗
Program terms20/100 published
Commission
not published
Worth per sale
not published
Cookie window
7 days
Repeat orders
not published
Minimum payout
not published
Creators
not published
Joining
not published

On record continuously since 2026-07-26 · 47 days

Read from the store's own program page ↗. Blank fields mean the brand doesn't publish them.

What the store hasn't confirmed yet

4 of 4 · never counted against the score · how an owner closes these

  • Domain ownershipnot verified by the store
  • Response to the auditno response from the store
  • Affiliate termsnot published
  • Public contact detailsnot confirmed on the storefront

What would raise this score

  • +15Verify domain ownership (one meta tag, DNS record or file)profile unclaimed
  • +8Put actual terms on both the refund and the shipping policy pageone or both is missing or has no terms on it
  • +8Show a product rating of 4.3+ across 50 or more public reviewsno rating found on the sampled product page
  • +1Write descriptions longer than 40 characters for every productdescribed: 95%

Own this store?

Claim the profile: update the record, answer the audit, set commission. Verifying domain control adds 15 points to this public score (4661). It never changes the audit or lets anyone edit the findings.

No email, no account. You paste one meta tag on functionofbeauty.com, we check it, and the profile is yours.

Q&A

Common questions about Function of Beauty

stores priced in USD

What is Function of Beauty's trust score, and how does it compare?
46/100, computed from functionofbeauty.com's own public data — not paid or user-submitted reviews. That is higher than 15% of the 810 Beauty & Skincare stores we have scored. The profile is unclaimed, so 15 claim points cannot be earned and the ceiling today is 85.
How much does Function of Beauty cost?
Across the 39 products we sampled, Function of Beauty averages $20.81, and its entry price (10th percentile) is $9.99. That is 26% below the $28 median for Beauty & Skincare stores in the registry.
When was Function of Beauty last checked?
catalog: 2026-09-15; domain registration: 2026-08-26; traffic rank: 2026-09-13. Daily snapshots on file since 2026-07-18 — 60 of the last 90 days.
04

What changed at Function of Beauty

Products on record39
since 2026-07-18 · 60 snapshots · grows daily
Average price$20.81
since 2026-07-18 · 60 snapshots · grows daily
Trust score46/100
since 2026-09-14 · 2 snapshots · grows dailyrules v0.10 only — scores from an earlier formula aren’t comparable
Cite this record

Free to reuse under CC BY 4.0 — credit with a link.

StoreProfiles (2026). Function of Beauty: trust score 46/100 (rules v0.10). Retrieved 2026-09-15 from https://storeprofiles.com/store/functionofbeauty. Licensed CC BY 4.0.
The whole registry as data →
Live trust badgeFunction of Beauty trust badge

Paste on functionofbeauty.com — the badge redraws itself after every audit, no script, no tracking.

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