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Function of Beauty

46/100 · ThinUnclaimed profile

Is Function of Beauty legit? On record — independent trust score 46/100, computed from public data, not paid reviews. What that rests on ↓

functionofbeauty.com · Beauty & Skincare · Shopify · catalog read 2026-10-30

Open functionofbeauty.com →

Function of Beauty is a beauty & skincare store with 39 products — mostly shampoo, conditioner and leave-in, averaging $21. The domain has been registered since 2015.

Coily Hair ShampooCoily Hair ConditionerSuper Shape Curl Cream for Curly HairCurly Hair Conditioner Jumbo
From the catalog · 39 products ↓
✓ Refund✓ TermsInstagram ↗TikTok ↗YouTube ↗Facebook ↗
Trust score46/100
On record —Thin

How it's computed

#812 of 955 in Beauty & Skincare · higher than 13%

Score breakdown and niche spread
Beauty & Skincare · 955 scored
Strong 75+61
Solid 65–74204
Moderate 52–64419
Thin <52271
Catalog depth3/25
Images15/15
Descriptions11/12
Pricing data8/8
On record5/5
Claimed0/15
Verified4/20

Ceiling today: 85 until the owner verifies the domain

Trend · 46 snapshots0
01

Is Function of Beauty legit?

Verdict

Is Function of Beauty legit? On record — independent trust score 46/100, computed from public data, not paid reviews. Strongest signal: established catalog of 39 distinct products. Main caveat: no public shipping policy found. The catalog carries 39 products, and of the 39 we sampled 100% carry an image and 95% a real description. The domain has been registered since 2015 (11 years), not a freshly-made lookalike. Recomputed 2026-10-30 from functionofbeauty.com's own public feed and policy pages.

Last checked

+ Strengths

− Weaknesses

Products
39
no change 7d
Low end
$9.99
10th percentile
Avg price
$20.78
stable vs 30d
On sale
none
Domain age
11y
since 2015

Its $20.78 average price is 31% below the $29.99 median for Beauty & Skincare stores in the registry. Its entry price of $9.99 sits against a $8.99–$148.00 spread between the 10th and 90th percentile of the niche. Recomputed nightly across every scored store in Beauty & Skincare.

Homepage load186 msto first byte, 0.2s for the full HTML (902 KB) — measured by us, from our server, not field data from real visitors
Traffic rank#290,405of the million most-visited domains, per the public Tranco list of 2026-10-29 — not part of the trust score
Domain age11 yearsregistered 2015 — a new brand’s clone or a scam lookalike would be far younger · checked 2026-09-18
Storefront seen since2023first archived 2023-11-29 ↗ — a lower bound, not the opening date; something stood on the domain from 2016-03-17
HTTPS since2015first certificate 2015-05-09 ↗ in the public Certificate Transparency logs, 428 records — not part of the trust score
02

What does Function of Beauty sell, and what does it cost?

AllShampoo 8Conditioner 6Conditioner 4Leave-in 3Hair mask 3Shampoo 2Hair tie 1Hair-serum 1
Sort:FeaturedPrice ↑Price ↓A–Z
Show all 39 products
Browse these categories across the registry
Shampoo →Conditioner →conditioner →leave-in →

Top-scored in Beauty & Skincare

Stores like Function of Beauty →
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P. Louise Cosmetics81/100compare
03

Actions

Promote this store

Function of Beauty runs its own affiliate program, so a queue here would not reach it. Apply there directly.

Join the program ↗
Affiliate program

Function of Beauty’s site links an affiliate program run on UpPromote.

Join the program ↗
Program terms20/100 published
Commission
not published
Worth per sale
not published
Cookie window
7 days
Repeat orders
not published
Minimum payout
not published
Creators
not published
Joining
not published

On record continuously since 2026-07-26 · 91 days

Read from the store's own program page ↗. Blank fields mean the brand doesn't publish them.

What the store hasn't confirmed yet

4 of 4 · never counted against the score · how an owner closes these

  • Domain ownership — not verified by the store
  • Response to the audit — no response from the store
  • Affiliate terms — not published
  • Public contact details — not confirmed on the storefront

What would raise this score

  • +15Verify domain ownership (one meta tag, DNS record or file)profile unclaimed
  • +8Put actual terms on both the refund and the shipping policy pageone or both is missing or has no terms on it
  • +8Show a product rating of 4.3+ across 50 or more public reviewsno rating found on the sampled product page
  • +1Write descriptions longer than 40 characters for every productdescribed: 95%

Own this store?

Claim the profile: update the record, answer the audit, set commission. Verifying domain control adds 15 points to this public score (46 → 61). It never changes the audit or lets anyone edit the findings.

No email, no account. You paste one meta tag on functionofbeauty.com, we check it, and the profile is yours.

Q&A

Common questions about Function of Beauty

stores priced in USD →

What is Function of Beauty's trust score, and how does it compare?
46/100, computed from functionofbeauty.com's own public data — not paid or user-submitted reviews. That is higher than 13% of the 955 Beauty & Skincare stores we have scored. The profile is unclaimed, so 15 claim points cannot be earned and the ceiling today is 85.
How much does Function of Beauty cost?
Across the 39 products we sampled, Function of Beauty averages $20.78, and its entry price (10th percentile) is $9.99. That is 31% below the $29.99 median for Beauty & Skincare stores in the registry.
When was Function of Beauty last checked?
catalog: 2026-10-30; domain registration: 2026-09-18; traffic rank: 2026-10-29. Daily snapshots on file since 2026-08-02 — 90 of the last 90 days.
04

What changed at Function of Beauty

Products on record39
since 2026-08-02 · 90 snapshots · grows daily
Average price$20.78
since 2026-08-02 · 90 snapshots · grows daily
Trust score46/100
since 2026-09-14 · 46 snapshots · grows dailyrules v0.10 only — scores from an earlier formula aren’t comparable
Cite this record

Free to reuse under CC BY 4.0 — credit with a link.

StoreProfiles (2026). Function of Beauty: trust score 46/100 (rules v0.10). Retrieved 2026-10-30 from https://storeprofiles.com/store/functionofbeauty. Licensed CC BY 4.0.
The whole registry as data →
Live trust badgeFunction of Beauty trust badge

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