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Is facethefuture legit? On record — independent trust score 64/100, computed from public data, not paid reviews. What that rests on ↓

facethefuture.co.uk · Beauty & Skincare · Shopify · catalog read 2026-10-30

facethefuture is a beauty & skincare store with over 2,000 products — mostly make up, gift sets and moisturisers, averaging £53. The domain has been registered since 2006. 66% of the products we sampled are marked down, typically by 20%.

✓ Refund✓ Privacy✓ TermsInstagram ↗TikTok ↗Facebook ↗

Also listed for a domain registered 20+ years ago.

Trust score64/100
On record —Moderate

How it's computed

#267 of 955 in Beauty & Skincare · higher than 70%

Score breakdown and niche spread
Beauty & Skincare · 955 scored
Strong 75+61
Solid 65–74204
Moderate 52–64419
Thin <52271
Catalog depth25/25
Images15/15
Descriptions12/12
Pricing data7/8
On record5/5
Claimed0/15
Verified0/20

Ceiling today: 85 until the owner verifies the domain

Trend · 31 snapshots0
01

Is facethefuture legit?

Verdict

Is facethefuture legit? On record — independent trust score 64/100, computed from public data, not paid reviews. Strongest signal: deep catalog: at least 2,000 products on the store's public feed (467 sampled here). Main caveat: no public shipping policy found. The catalog carries at least 2,000 products, and of the 467 we sampled 100% carry an image and 100% a real description. The domain has been registered since 2006 (20 years), not a freshly-made lookalike. Recomputed 2026-10-30 from facethefuture.co.uk's own public feed and policy pages.

Last checked

+ Strengths

  • Deep catalog: at least 2,000 products on the store's public feed (467 sampled here)Source: product feed ↗
  • Entry price £3.50 sits below the niche median of £5 — accessible vs the nicheSource: product feed ↗
  • Active on 3 social platformsSource: store homepage ↗
  • Runs an affiliate program (via UpPromote)Source: store homepage ↗
  • Public contact details (branded email, phone, address)Source: store homepage ↗

− Weaknesses

Products
2,000+
no change 7d
Low end
£13.84
10th percentile
Avg price
£52.72
-27% vs 30d
On sale
66%
of 250 sampled · median 20% off
Domain age
20y
since 2006
On sale164 productsmedian 20% off, up to 76% — 66% of the 250 products we sampled
Homepage load1953 msto first byte, 2.0s for the full HTML (1173 KB) — measured by us, from our server, not field data from real visitors
Traffic rank#107,411of the million most-visited domains, per the public Tranco list of 2026-10-29 — not part of the trust score
Domain age20 yearsregistered 2006 — a new brand’s clone or a scam lookalike would be far younger · checked 2026-09-29
HTTPS since2009first certificate 2009-02-24 ↗ in the public Certificate Transparency logs, 574 records — not part of the trust score
02

What does facethefuture sell, and what does it cost?

Show all 465 products
Browse these categories across the registry

Top-scored in Beauty & Skincare

Stores like facethefuture →
03

Actions

Promote this store

facethefuture runs its own affiliate program, so a queue here would not reach it. Apply there directly.

Affiliate program

facethefuture’s site links an affiliate program run on UpPromote.

Join the program ↗
Program terms20/100 published
Commission
not published
Worth per sale
not published
Cookie window
not published
Repeat orders
not published
Minimum payout
not published
Creators
explicitly welcome
Joining
not published

On record continuously since 2026-09-29 · 32 days

Read from the store's own program page ↗. Blank fields mean the brand doesn't publish them.

What the store hasn't confirmed yet

3 of 4 · never counted against the score · how an owner closes these

  • Domain ownership — not verified by the store
  • Response to the audit — no response from the store
  • Affiliate terms — not published
  • Public contact details — confirmed

What would raise this score

  • +15Verify domain ownership (one meta tag, DNS record or file)profile unclaimed
  • +8Put actual terms on both the refund and the shipping policy pageone or both is missing or has no terms on it
  • +8Show a product rating of 4.3+ across 50 or more public reviewsno rating found on the sampled product page
  • +4Serve the homepage in under 400 ms from our probe1953 ms measured

Own this store?

Claim the profile: update the record, answer the audit, set commission. Verifying domain control adds 15 points to this public score (64 → 79). It never changes the audit or lets anyone edit the findings.

No email, no account. You paste one meta tag on facethefuture.co.uk, we check it, and the profile is yours.

What is facethefuture's trust score, and how does it compare?
64/100, computed from facethefuture.co.uk's own public data — not paid or user-submitted reviews. That is higher than 70% of the 955 Beauty & Skincare stores we have scored. The profile is unclaimed, so 15 claim points cannot be earned and the ceiling today is 85.
How much does facethefuture cost?
Across the 467 products we sampled, facethefuture averages £52.72, and its entry price (10th percentile) is £13.84. 66% of that sample is marked down, median 20% off, deepest 76%.
When was facethefuture last checked?
catalog: 2026-10-30; domain registration: 2026-09-29; traffic rank: 2026-10-29. Daily snapshots on file since 2026-09-29 — 32 of the last 90 days.
04

What changed at facethefuture

The average price moved from £66.91 to £47.52 between 2026-09-29 and 2026-10-30, 29% lower. 4 products dropped in price in the last 7 days, each tracked daily from the store's own feed.

Products on record467
since 2026-09-29 · 32 snapshots · grows daily
Average price£47.52
since 2026-09-29 · 32 snapshots · grows daily
Trust score64/100
since 2026-09-29 · 31 snapshots · grows dailyrules v0.10 only — scores from an earlier formula aren’t comparable
Price drops in this storetracked daily per product · last 7 days
Huxley Essence; Grab Water 30ml - Short Dated£29.90 £20.92−30%
Germaine de Capuccini Timexpert Wrink Less Holiday Anti-Wrinkle Set£106.00 £74.18−30%
ANSWR Volumewave Heated Brush - Opened£72.00 £50.39−30%
Ulike Air 2 Ice Cooling IPL Hair Removal Device Green£249.99 £174.96−30%
Cite this record

Free to reuse under CC BY 4.0 — credit with a link.

StoreProfiles (2026). facethefuture: trust score 64/100 (rules v0.10). Retrieved 2026-10-30 from https://storeprofiles.com/store/facethefuture. Licensed CC BY 4.0.
The whole registry as data →
Live trust badgefacethefuture trust badge

Paste on facethefuture.co.uk — the badge redraws itself after every audit, no script, no tracking.

<a href="https://storeprofiles.com/store/facethefuture" target="_blank" rel="noopener">
  <img src="https://storeprofiles.com/badge/facethefuture" alt="facethefuture trust score on StoreProfiles" width="200" height="52">
</a>
Open dataGET /api/store/facethefuture

Full profile, score breakdown and snapshot history — free, CORS-open, cached hourly.