drinktru.com · Home & Kitchen · Shopify · catalog read 2026-09-15
Tru is a home & kitchen store with 8 products — mostly calming and energizing, averaging $33. The domain has been registered since 2012.
#434 of 523 in Home & Kitchen · higher than 16%
Score breakdown and niche spread
Ceiling today: 85 until the owner verifies the domain
Is Tru legit?
Is Tru legit? On record — independent trust score 49/100, computed from public data, not paid reviews. Strongest signal: premium positioning: prices from $32.99, average $32.99. Main caveat: narrow catalog: only 7 distinct products listed. The catalog carries 8 products, and of the 8 we sampled 100% carry an image and 100% a real description. The domain has been registered since 2012 (14 years), not a freshly-made lookalike. Recomputed 2026-09-15 from drinktru.com's own public feed and policy pages.
+ Strengths
- Premium positioning: prices from $32.99, average $32.99Source: product feed ↗
- Every product photographed (100% image coverage)Source: product feed ↗
- Publishes refund + shipping policiesSource: store policies page ↗
- Active on 5 social platformsSource: store homepage ↗
- Collects customer reviews (Judge.me)Source: store homepage ↗
− Weaknesses
- Narrow catalog: only 7 distinct products listedSource: product feed ↗
Its $32.99 average price is 58% below the $79.00 median for Home & Kitchen stores in the registry. Recomputed nightly across every scored store in Home & Kitchen.
What does Tru sell, and what does it cost?
Top-scored in Home & Kitchen
Actions
Promote this store
No program is open through StoreProfiles yet. The queue is shown to the owner if they claim this profile.
What the store hasn't confirmed yet
4 of 4 · never counted against the score · how an owner closes these
- Domain ownership — not verified by the store
- Response to the audit — no response from the store
- Affiliate terms — not published
- Public contact details — not confirmed on the storefront
What would raise this score
- +15Verify domain ownership (one meta tag, DNS record or file)profile unclaimed
- +8Show a product rating of 4.3+ across 50 or more public reviewsno rating found on the sampled product page
- +4Serve the homepage in under 400 ms from our probe539 ms measured
Own this store?
Claim the profile: update the record, answer the audit, set commission. Verifying domain control adds 15 points to this public score (49 → 64). It never changes the audit or lets anyone edit the findings.
- What is Tru's trust score, and how does it compare?
- 49/100, computed from drinktru.com's own public data — not paid or user-submitted reviews. That is higher than 16% of the 523 Home & Kitchen stores we have scored. The profile is unclaimed, so 15 claim points cannot be earned and the ceiling today is 85.
- How much does Tru cost?
- Across the 8 products we sampled, Tru averages $32.99. That is 58% below the $79 median for Home & Kitchen stores in the registry.
- When was Tru last checked?
- catalog: 2026-09-15; domain registration: 2026-08-28. Daily snapshots on file since 2026-08-28 — 19 of the last 90 days.
What changed at Tru
Free to reuse under CC BY 4.0 — credit with a link.
StoreProfiles (2026). Tru: trust score 49/100 (rules v0.10). Retrieved 2026-09-15 from https://storeprofiles.com/store/drinktru. Licensed CC BY 4.0.
Paste on drinktru.com — the badge redraws itself after every audit, no script, no tracking.
<a href="https://storeprofiles.com/store/drinktru" target="_blank" rel="noopener"> <img src="https://storeprofiles.com/badge/drinktru" alt="Tru trust score on StoreProfiles" width="200" height="52"> </a>
Full profile, score breakdown and snapshot history — free, CORS-open, cached hourly.