Stores like Tula
12 independently audited Beauty & Skincare stores that share at least 30% of product categories with Tula, ranked by similarity in trust score, pricing and catalog — computed from public data, not by who pays.
The closest audited alternatives to Tula are Oribe (49/100), Topicrem (47/100) and Anua (45/100) — Beauty & Skincare stores ranked by similarity in trust, catalog and price, not by who pays.
The store
tula.com · BTY-0067 · Beauty & Skincare
Closest alternatives
| Store | Trust | Products | Entry | Catalog overlap | Why similar | ||
|---|---|---|---|---|---|---|---|
| 01 | Oribeca.oribe.com | 49/100 | 120 | CA$45.50 | 100% | broad 120-product range, similar trust (49 vs 47), pricier low end (CA$45.50 vs $19.40), overlapping product mix | Compare → |
| 02 | Topicremtopicrem.com | 47/100 | 78 | €8.60 | 100% | focused 78-product range, cheaper low end (€8.60 vs $19.40), overlapping product mix | Compare → |
| 03 | Anuaanua.com | 45/100 | 141 | $18 | 45% | broad 141-product range, similar trust (45 vs 47), similar low-end pricing ($18) | Compare → |
| 04 | Kinlokinlo.com | 40/100 | 1 | — | 100% | lower trust (40 vs 47), smaller catalog, overlapping product mix | Compare → |
| 05 | Oseamalibuoseamalibu.com | 43/100 | 97 | $18 | 58% | focused 97-product range, similar trust (43 vs 47), similar low-end pricing ($18), overlapping product mix | Compare → |
| 06 | Maelovemaelove.com | 47/100 | 31 | $25 | 50% | focused 31-product range, pricier low end ($25 vs $19.40), overlapping product mix | Compare → |
| 07 | Summer Fridayssummerfridays.com | 51/100 | 166 | $20 | 37% | broad 166-product range, similar trust (51 vs 47), similar low-end pricing ($20) | Compare → |
| 08 | Lovekinshiplovekinship.com | 45/100 | 26 | $20 | 33% | focused 26-product range, similar trust (45 vs 47), similar low-end pricing ($20) | Compare → |
| 09 | Luxury by Sofialuxurybysofia.com | 46/100 | 24 | $17 | 32% | focused 24-product range, similar trust (46 vs 47), similar low-end pricing ($17) | Compare → |
| 10 | AILLEAaillea.com | 59/100 | 366 | $14.90 | 68% | broad 366-product range, higher trust (59 vs 47), cheaper low end ($14.90 vs $19.40), overlapping product mix | Compare → |
| 11 | Artisan of Skin LAartisanofskin.com | 54/100 | 125 | $31.59 | 58% | broad 125-product range, higher trust (54 vs 47), pricier low end ($31.59 vs $19.40), overlapping product mix | Compare → |
| 12 | Versed Skinversedskin.com | 52/100 | 76 | $12.99 | 63% | focused 76-product range, similar trust (52 vs 47), cheaper low end ($12.99 vs $19.40), overlapping product mix | Compare → |
Column definitions: dataset card. Source: public product feeds, 2026-09-15.
Straight answers
- What are the best alternatives to Tula?
- The closest audited alternatives to Tula are Oribe (49/100), Topicrem (47/100) and Anua (45/100) — Beauty & Skincare stores ranked by similarity in trust, catalog and price, not by who pays. The closest match, Oribe, shares 100% of its product categories with Tula; across the top three the overlap runs 100%, 100%, 45%. Similarity blends that overlap with trust score, low-end price and catalog size. Nothing here is a paid placement.
- Is Tula better than the alternatives listed here?
- Tula scores 47/100 on the independent trust score. The closest alternatives score 49, 47, 45. The score measures what a store publishes — catalogue depth, image and description coverage, honest pricing, published policies — and says nothing about customer service, which we deliberately do not collect.
- How are these beauty & skincare alternatives chosen?
- The 12 shown are the closest of all 809 other beauty & skincare stores on record, and each shares at least 30% of product categories with Tula; they are ranked by similarity rather than by payout or popularity. The inputs are each store's own public product feed, and the list is recomputed every 24 hours.
How these are picked
Only Beauty & Skincare stores that share at least 30% of product categories with Tula, counted against the smaller of the two catalogs, qualify. They are ranked by trust score (35%), catalog overlap (30%), low-end price (20%) and catalog size (15%). Each factor is defined on how we score. No store can buy a place on this list.
Computed by StoreProfiles under rules v0.10, from the store’s own public data and recomputed nightly. No page here is hand-edited and no store can pay to change one. How the score is computed · Who pays for this