Skip to content
Scores are never sold.How it works

Stores like Beauty and the Boutique

12 independently audited Beauty & Skincare stores that share at least 30% of product categories with Beauty and the Boutique, ranked by similarity in trust score, pricing and catalog — computed from public data, not by who pays.

The closest audited alternatives to Beauty and the Boutique are The INKEY List (66/100), Aphroditessecret (59/100) and bareMinerals (65/100) — Beauty & Skincare stores ranked by similarity in trust, catalog and price, not by who pays.

01

The store

beautyandtheboutique.com · BTY-2694 · Beauty & Skincare

Trust score
65/100
Products
258
Low-end price
£18.45
Status
Unclaimed
02

Closest alternatives

Beauty & Skincare stores ranked by similarity to Beauty and the Boutique
StoreTrustProductsEntryCatalog overlapWhy similar
01The INKEY Listtheinkeylist.com66/100139£11.4082%broad 139-product range, similar trust (66 vs 65), cheaper low end (£11.40 vs £18.45), overlapping product mixCompare →
02Aphroditessecretaphroditessecret.com59/100245$28100%broad 245-product range, lower trust (59 vs 65), pricier low end ($28 vs £18.45), overlapping product mixCompare →
03bareMineralsbareminerals.com65/100123$2368%broad 123-product range, pricier low end ($23 vs £18.45), overlapping product mixCompare →
04Jane Iredalejaneiredale.com63/100156$1569%broad 156-product range, similar trust (63 vs 65), cheaper low end ($15 vs £18.45), overlapping product mixCompare →
05Naked Sundaysnakedsundays.com66/100136AU$3073%broad 136-product range, similar trust (66 vs 65), pricier low end (AU$30 vs £18.45), overlapping product mixCompare →
06Ayurveda Aucklandayurda.com69/100251NZ$2061%broad 251-product range, similar trust (69 vs 65), similar low-end pricing (NZ$20), overlapping product mixCompare →
07COSRXcosrx.com68/100156$1560%broad 156-product range, similar trust (68 vs 65), cheaper low end ($15 vs £18.45), overlapping product mixCompare →
08Thrive Causemeticsthrivecausemetics.com64/100157$2463%broad 157-product range, similar trust (64 vs 65), pricier low end ($24 vs £18.45), overlapping product mixCompare →
09Rhode Skinrhodeskin.com69/100112$2060%broad 112-product range, similar trust (69 vs 65), similar low-end pricing ($20), overlapping product mixCompare →
10Stilastilacosmetics.com59/100130$2071%broad 130-product range, lower trust (59 vs 65), similar low-end pricing ($20), overlapping product mixCompare →
11Tower28 Beautytower28beauty.com63/10067$13.6083%focused 67-product range, similar trust (63 vs 65), cheaper low end ($13.60 vs £18.45), overlapping product mixCompare →
12Gisougisou.com64/10049€2267%focused 49-product range, similar trust (64 vs 65), pricier low end (€22 vs £18.45), overlapping product mixCompare →

Column definitions: dataset card. Source: public product feeds, 2026-09-15.

Straight answers

What are the best alternatives to Beauty and the Boutique?
The closest audited alternatives to Beauty and the Boutique are The INKEY List (66/100), Aphroditessecret (59/100) and bareMinerals (65/100) — Beauty & Skincare stores ranked by similarity in trust, catalog and price, not by who pays. The closest match, The INKEY List, shares 82% of its product categories with Beauty and the Boutique; across the top three the overlap runs 82%, 100%, 68%. Similarity blends that overlap with trust score, low-end price and catalog size. Nothing here is a paid placement.
Is Beauty and the Boutique better than the alternatives listed here?
Beauty and the Boutique scores 65/100 on the independent trust score. The closest alternatives score 66, 59, 65. The score measures what a store publishes — catalogue depth, image and description coverage, honest pricing, published policies — and says nothing about customer service, which we deliberately do not collect.
How are these beauty & skincare alternatives chosen?
The 12 shown are the closest of all 809 other beauty & skincare stores on record, and each shares at least 30% of product categories with Beauty and the Boutique; they are ranked by similarity rather than by payout or popularity. The inputs are each store's own public product feed, and the list is recomputed every 24 hours.
03

How these are picked

Only Beauty & Skincare stores that share at least 30% of product categories with Beauty and the Boutique, counted against the smaller of the two catalogs, qualify. They are ranked by trust score (35%), catalog overlap (30%), low-end price (20%) and catalog size (15%). Each factor is defined on how we score. No store can buy a place on this list.

Computed by StoreProfiles under rules v0.10, from the store’s own public data and recomputed nightly. No page here is hand-edited and no store can pay to change one. How the score is computed · Who pays for this