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Foundation in Beauty & Skincare

439 products from 75 independent stores on the Beauty & Skincare record — median price $42, most listings between $18 and $66 (USD prices). That is 40% above the beauty & skincare median of $30 across the niche's USD prices, and 75 of the 955 stores on record here sell them (8%). Cheapest entry from a 75+ trust store: Stage Makeup Online at $16.

439 products75 storesMedian $42$18–$66 typicalFrom $16 at Stage Makeup Online
From$2.44
Average$51.68
Up to$504
Sort:Price ↑Price ↓Store trust
Skin Perfect HD FoundationSkin Perfect HD Foundation$2.44viaibeauty · 65/100
High Definition Pro Matte FoundationHigh Definition Pro Matte Foundation$2.59viaibeauty · 65/100
Ultra Matte Foundation PowderUltra Matte Foundation Powder$3.00Blackopal Beauty · 56/100
Loose Mineral Foundations, Blushes, Bronzers Mini - Sample sizeLoose Mineral Foundations, Blushes, Bronzers Mini - Sample size$3.00Claudia Nour Cosmetics · 52/100
Nicka K Full Cover 16HR Liquid Foundation - Choose Color | Buildable Full Coverage FoundationNicka K Full Cover 16HR Liquid Foundation - Choose Color | Buildable Full Coverage Foundation$5.99supremebeauty · 73/100
Legend FoundationLegend Foundation$6.95W7 Makeup Official USA Store · 50/100
Lumina Multi-Glow Face FilterLumina Multi-Glow Face Filter$8.95W7 Makeup Official USA Store · 50/100
HD PRO.BB CreamHD PRO.BB Cream$9.00lagirlusa · 68/100
Ruby Kisses Cushion Foundation Compact 15g - Choose Shade | Full Coverage Hydrating Korean Cushion Makeup with Glowy FinishRuby Kisses Cushion Foundation Compact 15g - Choose Shade | Full Coverage Hydrating Korean Cushion Makeup with Glowy Finish$9.99supremebeauty · 73/100
PRO.Coverage Illuminating FoundationPRO.Coverage Illuminating Foundation$10.00lagirlusa · 68/100
Mini Stripped Nude Skin TintMini Stripped Nude Skin Tint$10.80Kevyn Aucoin Beauty · 57/100
Mini Etherealist Skin Illuminating FoundationMini Etherealist Skin Illuminating Foundation$10.80Kevyn Aucoin Beauty · 57/100
Tinted FoundationTinted Foundation$11.00lagirlusa · 68/100
Empty - Pro Palette RefillableEmpty - Pro Palette Refillable$12.00RCMA Makeup · 56/100
TMS FOUNDATION SAMPLESTMS FOUNDATION SAMPLES$12.00The Makeup Shack · 74/100
PRO.color Foundation Mixing PigmentPRO.color Foundation Mixing Pigment$12.50lagirlusa · 68/100
PRO.Matte FoundationPRO.Matte Foundation$12.50lagirlusa · 68/100
Mini Foundation BalmMini Foundation Balm$13.50Kevyn Aucoin Beauty · 57/100
SYDONI COMPACT PRESSED POWDER FOUNDATION– (8 Shades) Smooth, Set & Perfect Net. Wt. 10g/0.35 oz.SYDONI COMPACT PRESSED POWDER FOUNDATION– (8 Shades) Smooth, Set & Perfect Net. Wt. 10g/0.35 oz.$13.50Sydoni Skincare and Beauty · 65/100
Mini Easy Blur Natural Airbrush Foundation with NiacinamideMini Easy Blur Natural Airbrush Foundation with Niacinamide$15.00Huda Beauty · 57/100
Graftobian Ultra HD Pro Powder Foundation RefillsGraftobian Ultra HD Pro Powder Foundation Refills$16.00Stage Makeup Online · 77/100
#FauxFilter Luminous Matte Foundation Mini#FauxFilter Luminous Matte Foundation Mini$16.00Huda Beauty · 57/100
Good Apple Full-Coverage Transfer-Proof Serum FoundationGood Apple Full-Coverage Transfer-Proof Serum Foundation$16.80KVD Beauty · 61/100
TURN UP THE BASE Full Beat Liquid FoundationTURN UP THE BASE Full Beat Liquid Foundation$17.60ONE/SIZE · 65/100
JP102 I Am Magic Flat Top Foundation BrushJP102 I Am Magic Flat Top Foundation Brush$18.00Juvia's Place · 66/100
tarte travel-size face tape™ foundationtarte travel-size face tape™ foundation$18.00Tarte Cosmetics · 72/100
travel-size face tape™ foundationtravel-size face tape™ foundation$18.00Tarte Cosmetics · 72/100
travel-size foundcealer™ foundation Broad Spectrum SPF 20travel-size foundcealer™ foundation Broad Spectrum SPF 20$18.00Tarte Cosmetics · 72/100
Ben Nye Creme Stick ColorsBen Nye Creme Stick Colors$18.00Stage Makeup Online · 77/100
J302 Cream Foundation BrushJ302 Cream Foundation Brush$18.00Juvia's Place · 66/100
L'Oréal Paris Infallible Pro Matte Foundation - 102 Shell BeigeL'Oréal Paris Infallible Pro Matte Foundation - 102 Shell Beige$18.50Beautykom · 77/100
Amazonian clay tinted serumAmazonian clay tinted serum$19.00Tarte Cosmetics · 72/100
I Am My Skin Hydra-Tint Foundation StickI Am My Skin Hydra-Tint Foundation Stick$20.00Juvia's Place · 66/100
Mineral Powder Foundations.Mineral Powder Foundations.$20.00Claudia Nour Cosmetics · 52/100
(Findation) Double Take Baked Full Coverage Foundation(Findation) Double Take Baked Full Coverage Foundation$20.90myshopify · 56/100
Pastel Silky Dream Foundation: Lightweight, Hydrating, & Long-Lasting Coverage for a Natural Finish - 30 ml - 352Pastel Silky Dream Foundation: Lightweight, Hydrating, & Long-Lasting Coverage for a Natural Finish - 30 ml - 352$21.32Beauty Care Bag · 77/100
Pastel Silky Dream Foundation 350: Lightweight, Hydrating, Concealing for a Natural, Long-Lasting Flawless ComplexionPastel Silky Dream Foundation 350: Lightweight, Hydrating, Concealing for a Natural, Long-Lasting Flawless Complexion$21.32Beauty Care Bag · 77/100
I Am Magic Velvety Matte FoundationI Am Magic Velvety Matte Foundation$22.00Juvia's Place · 66/100
Complete Wear™ Powder Foundation (125N)Complete Wear™ Powder Foundation (125N)$22.00moirabeauty · 73/100
Complete Wear™ Soft Matte Foundation (275N)Complete Wear™ Soft Matte Foundation (275N)$22.00moirabeauty · 73/100
On-the-Glow BASEOn-the-Glow BASE$22.00Pixi Beauty · 77/100
Complete Wear™ Soft Matte Foundation (200W)Complete Wear™ Soft Matte Foundation (200W)$22.00moirabeauty · 73/100
Complete Wear™ Powder Foundation (625C)Complete Wear™ Powder Foundation (625C)$22.00moirabeauty · 73/100
Maybelline Superstay 24H Hybrid Powder Foundation - Long-Lasting Matte Finish, Vegan MakeupMaybelline Superstay 24H Hybrid Powder Foundation - Long-Lasting Matte Finish, Vegan Makeup$22.14Beauty Care Bag · 77/100
Clinique Acne Solutions Liquid Makeup WN 76 Toasted Wheat (M) 1oz - Salicylic Acid FormulaClinique Acne Solutions Liquid Makeup WN 76 Toasted Wheat (M) 1oz - Salicylic Acid Formula$22.80exoticp · 69/100
KT SeriesKT Series$23.00RCMA Makeup · 56/100
KL SeriesKL Series$23.00RCMA Makeup · 56/100
MB SeriesMB Series$23.00RCMA Makeup · 56/100
KO SeriesKO Series$23.00RCMA Makeup · 56/100
Olive SeriesOlive Series$23.00RCMA Makeup · 56/100
Light/Pale tonesLight/Pale tones$23.00RCMA Makeup · 56/100
KN SeriesKN Series$23.00RCMA Makeup · 56/100
I Am Magic Natural Radiance FoundationI Am Magic Natural Radiance Foundation$24.00Juvia's Place · 66/100
Smashbox Halo Tinted Moisturizer SPF 25 Tan | All-in-One Glow 1.4ozSmashbox Halo Tinted Moisturizer SPF 25 Tan | All-in-One Glow 1.4oz$24.65exoticp · 69/100
NARS Radiant Creamy Concealer - Crema Catalana | Light Peach Tone 0.2 ozNARS Radiant Creamy Concealer - Crema Catalana | Light Peach Tone 0.2 oz$24.95exoticp · 69/100
Ben Nye Personal Kit Foundation Tester (PKFT)Ben Nye Personal Kit Foundation Tester (PKFT)$25.00Stage Makeup Online · 77/100
Cloud Cover Soothing Cushion FoundationCloud Cover Soothing Cushion Foundation$25.00MIXIK SKIN · 54/100
Miracle Powder MiniMiracle Powder Mini$26.00sweedbeauty · 53/100
Nude Illusion Dual Foundation BrushNude Illusion Dual Foundation Brush$27.00Wander Beauty · 54/100
4 Part color wheels4 Part color wheels$27.00RCMA Makeup · 56/100
Round Trip Dual Foundation BrushRound Trip Dual Foundation Brush$27.00Wander Beauty · 54/100
CANMAKE Fit Glow Cushion [NEW]CANMAKE Fit Glow Cushion [NEW]$27.00takashimashop · 73/100
1.P.L Foundaiser Foundation Lucky Clover Set 28g1.P.L Foundaiser Foundation Lucky Clover Set 28g$28.00Twenties Beauty · 73/100
Triple Fix Blurring Skin Tint Foundation StickTriple Fix Blurring Skin Tint Foundation Stick$28.00Lys Beauty · 46/100
Dial-it Up Foundation BrushDial-it Up Foundation Brush$28.00Wonder Skin · 43/100
1.P.L Ampoule Glow Foundation Sponge Set 28g1.P.L Ampoule Glow Foundation Sponge Set 28g$28.00Twenties Beauty · 73/100
Blanc Cover Cream Stick (3 types)Blanc Cover Cream Stick (3 types)$29.00faceshine · 65/100
Tarte Shape Tape Radiant Concealer - 8B Porcelain Beige, 0.33 ozTarte Shape Tape Radiant Concealer - 8B Porcelain Beige, 0.33 oz$29.40exoticp · 69/100
Tarte Shape Tape Radiant Concealer - 20B Light, 0.33 ozTarte Shape Tape Radiant Concealer - 20B Light, 0.33 oz$29.90exoticp · 69/100
Liquid Touch Weightless FoundationLiquid Touch Weightless Foundation$30.00Rare Beauty · 65/100
Covergirl Simply Ageless 3-in-1 Liquid Foundation - Wholesale 12 Units (CSA3)Covergirl Simply Ageless 3-in-1 Liquid Foundation - Wholesale 12 Units (CSA3)$30.00Wholesale Makeup · 77/100
ANNA SUI GEL FOUNDATION MAKEUP BASE AANNA SUI GEL FOUNDATION MAKEUP BASE A$30.00takashimashop · 73/100
Kevin & Coco Perfect Fusion Foundation - Wholesale Display 12 Units (KC9020-2)Kevin & Coco Perfect Fusion Foundation - Wholesale Display 12 Units (KC9020-2)$30.60Wholesale Makeup · 77/100
ORIGINAL Pure Serum Radiant Natural Liquid Foundation Mineral SPF 20ORIGINAL Pure Serum Radiant Natural Liquid Foundation Mineral SPF 20$30.80bareMinerals · 57/100
TMS FoundationTMS Foundation$32.00The Makeup Shack · 74/100
Kryolan TV Paint StickKryolan TV Paint Stick$32.50Stage Makeup Online · 77/100
foundationfoundation$35.00Rem Beauty · 52/100
Tarte Shape Tape Blur Concealer Stick – 20S Light Sand 0.077 ozTarte Shape Tape Blur Concealer Stick – 20S Light Sand 0.077 oz$35.00exoticp · 69/100
Amazing Base® Refill SPF 20/15 (3 Pack)Amazing Base® Refill SPF 20/15 (3 Pack)$35.00Jane Iredale · 63/100
espoir Be Velvet Fluid Foundation No. 1 Vanilla (Special Set with Concealer)espoir Be Velvet Fluid Foundation No. 1 Vanilla (Special Set with Concealer)$35.04Keautiful · 77/100
NARS Radiant Creamy Concealer - Walnut | Medium-Deep Neutral 0.22 ozNARS Radiant Creamy Concealer - Walnut | Medium-Deep Neutral 0.22 oz$35.60exoticp · 69/100
[ELROEL] Blanc Cover Cream Stick V (5 colors)[ELROEL] Blanc Cover Cream Stick V (5 colors)$35.70moidaus · 73/100
NYX Bare With Me Blur Tint Foundation 24 Java - Wholesale 12 Units (K54478)NYX Bare With Me Blur Tint Foundation 24 Java - Wholesale 12 Units (K54478)$35.88Wholesale Makeup · 77/100
NYX Bare With Me Blur Tint Foundation 13 Caramel - Wholesale 12 Units (K54467)NYX Bare With Me Blur Tint Foundation 13 Caramel - Wholesale 12 Units (K54467)$35.88Wholesale Makeup · 77/100
Loreal Infallible 24hr Fresh Wear Foundation Assorted - Wholesale 6 Units (LFWLIQUIDATION)Loreal Infallible 24hr Fresh Wear Foundation Assorted - Wholesale 6 Units (LFWLIQUIDATION)$35.94Wholesale Makeup · 77/100
BB Blurred Radiance Cream Foundation - 💦 Skincare InfusedBB Blurred Radiance Cream Foundation - 💦 Skincare Infused$36.00Berck · 65/100
BB Flawless Finish Translucent Mineral Setting Powder with Kaolin ClayBB Flawless Finish Translucent Mineral Setting Powder with Kaolin Clay$36.00Berck · 65/100
BB Flawless Finish Cream to Powder Foundation 💦 Skincare InfusedBB Flawless Finish Cream to Powder Foundation 💦 Skincare Infused$36.00Berck · 65/100
BB My Skin Foundation Stick 💦 Skincare InfusedBB My Skin Foundation Stick 💦 Skincare Infused$36.00Berck · 65/100
Maybelline Super Stay Matte Pressed Powder Foundation Assorted - Liquidation 6 Units (MAY-SSMMPAS)Maybelline Super Stay Matte Pressed Powder Foundation Assorted - Liquidation 6 Units (MAY-SSMMPAS)$37.50Wholesale Makeup · 77/100
Stripped Nude Skin TintStripped Nude Skin Tint$37.80Kevyn Aucoin Beauty · 57/100
Instant Enhancer Buildable Foundation StickInstant Enhancer Buildable Foundation Stick$38.00myshopify · 56/100
Hydro Grip Hydrating Gel Skin TintHydro Grip Hydrating Gel Skin Tint$38.00Milk Makeup · 53/100
Weightless Whip Blurring Mousse FoundationWeightless Whip Blurring Mousse Foundation$38.00myshopify · 56/100
Natural Blur Powder FoundationNatural Blur Powder Foundation$38.00Kylie Cosmetics · 52/100
Essential Crème FoundationEssential Crème Foundation$38.00Jouer Cosmetics · 57/100

Straight answers

How much do products in the foundation category cost at independent Shopify stores?
Across 439 foundation listings from 75 independent beauty & skincare stores on the StoreProfiles registry, the median price is $42, and most sit between $18 and $66. That is 40% above the beauty & skincare median of $30 (USD prices; 171 listings in other currencies are left out). Prices are read from each store's own public product feed and refreshed every 24 hours.
Which trusted store is cheapest in the foundation category?
Of the stores scoring 75+ on the independent trust score and pricing in USD, Stage Makeup Online has the lowest entry price in this category at $16. The trust score is computed from public data — catalog depth, image and description coverage, honest pricing and published policies — so a low price here is not a low price from an unvetted store.
How many Shopify stores sell products in the foundation category?
75 of the 955 beauty & skincare stores on record sell them — 8% of the niche. Each listing below carries its store's trust score, so the catalogue can be read as a shortlist rather than a search result.
Related categories
Blush · 47 shared storesMascara · 47 shared storesConcealer · 45 shared storesLipstick · 34 shared storesHighlighter · 34 shared storesEyeliner · 32 shared storesLip Liner · 32 shared storesBronzer · 31 shared stores