Skip to content
Scores are never sold.How it works

Stores like Sworn London

12 independently audited Fashion & Apparel stores that share at least 30% of product categories with Sworn London, ranked by similarity in trust score, pricing and catalog — computed from public data, not by who pays.

The closest audited alternatives to Sworn London are TAIA Jewellery (64/100), DEVATA Bali Authentic Chain Jewelry (65/100) and Gracefully Made (66/100) — Fashion & Apparel stores ranked by similarity in trust, catalog and price, not by who pays.

01

The store

swornlondon.co.uk · FSH-5221 · Fashion & Apparel

Trust score
64/100
Products
91
Low-end price
£29.90
Status
Unclaimed
02

Closest alternatives

Fashion & Apparel stores ranked by similarity to Sworn London
StoreTrustProductsEntryCatalog overlapWhy similar
01TAIA Jewellerytaiajewellery.com64/100195$4280%broad 195-product range, pricier low end ($42 vs £29.90), overlapping product mixCompare →
02DEVATA Bali Authentic Chain Jewelrydevata.com65/100286$88100%broad 286-product range, similar trust (65 vs 64), pricier low end ($88 vs £29.90), overlapping product mixCompare →
03Gracefully Madegracefullymadejewelry.com66/100267$2467%broad 267-product range, similar trust (66 vs 64), cheaper low end ($24 vs £29.90), overlapping product mixCompare →
04MVMTmvmt.com64/100469$30.4050%broad 469-product range, similar low-end pricing ($30.40), overlapping product mixCompare →
05Sapir Bacharsapirbachar.com53/10011—100%focused 11-product range, lower trust (53 vs 64), similar catalog size, overlapping product mixCompare →
06Susan Shawsusanshaw.com65/100965$68100%deep 965-product range, similar trust (65 vs 64), pricier low end ($68 vs £29.90), overlapping product mixCompare →
07Noondaynoondaycollection.com65/100382$2846%broad 382-product range, similar trust (65 vs 64), similar low-end pricing ($28)Compare →
08Akindakindstore.com62/100218kr 1655100%broad 218-product range, similar trust (62 vs 64), pricier low end (kr 1655 vs £29.90), overlapping product mixCompare →
09Ornatajewelryornatajewelry.com73/100258$35.2075%broad 258-product range, higher trust (73 vs 64), similar low-end pricing ($35.20), overlapping product mixCompare →
10Moimonimoimoni.com73/100313€29.9060%broad 313-product range, higher trust (73 vs 64), similar low-end pricing (€29.90), overlapping product mixCompare →
11Gogo Lushgogolush.com65/100562$29.9044%deep 562-product range, similar trust (65 vs 64), similar low-end pricing ($29.90)Compare →
12Ancient Aura Jewelryancientaurajewelry.com59/100137$2645%broad 137-product range, similar trust (59 vs 64), similar low-end pricing ($26)Compare →

Column definitions: dataset card. Source: public product feeds, 2026-10-30.

Straight answers

What are the best alternatives to Sworn London?
The closest audited alternatives to Sworn London are TAIA Jewellery (64/100), DEVATA Bali Authentic Chain Jewelry (65/100) and Gracefully Made (66/100) — Fashion & Apparel stores ranked by similarity in trust, catalog and price, not by who pays. The closest match, TAIA Jewellery, shares 80% of its product categories with Sworn London; across the top three the overlap runs 80%, 100%, 67%. Similarity blends that overlap with trust score, low-end price and catalog size. Nothing here is a paid placement.
Is Sworn London better than the alternatives listed here?
Sworn London scores 64/100 on the independent trust score. The closest alternatives score 64, 65, 66. The score measures what a store publishes — catalogue depth, image and description coverage, honest pricing, published policies — and says nothing about customer service, which we deliberately do not collect.
How are these fashion & apparel alternatives chosen?
The 12 shown are the closest of all 1,684 other fashion & apparel stores on record, and each shares at least 30% of product categories with Sworn London; they are ranked by similarity rather than by payout or popularity. The inputs are each store's own public product feed, and the list is recomputed every 24 hours.
03

How these are picked

Only Fashion & Apparel stores that share at least 30% of product categories with Sworn London, counted against the smaller of the two catalogs, qualify. They are ranked by trust score (35%), catalog overlap (30%), low-end price (20%) and catalog size (15%). Each factor is defined on how we score. No store can buy a place on this list.

Computed by StoreProfiles under rules v0.10, from the store’s own public data and recomputed nightly. No page here is hand-edited and no store can pay to change one. How the score is computed · Who pays for this