Stores like REFY
12 independently audited Beauty & Skincare stores that share at least 30% of product categories with REFY, ranked by similarity in trust score, pricing and catalog — computed from public data, not by who pays.
The closest audited alternatives to REFY are REFY (39/100), JOSH ROSEBROOK (39/100) and Lys Beauty (42/100) — Beauty & Skincare stores ranked by similarity in trust, catalog and price, not by who pays.
The store
us.refybeauty.com · BTY-5703 · Beauty & Skincare
Closest alternatives
| Store | Trust | Products | Entry | Catalog overlap | Why similar | ||
|---|---|---|---|---|---|---|---|
| 01 | REFYrefybeauty.com | 39/100 | 65 | £12 | 97% | focused 65-product range, cheaper low end (£12 vs $14.80), overlapping product mix | Compare → |
| 02 | JOSH ROSEBROOKjoshrosebrook.com | 39/100 | 52 | $23.20 | 67% | focused 52-product range, pricier low end ($23.20 vs $14.80), overlapping product mix | Compare → |
| 03 | Lys Beautylysbeauty.com | 42/100 | 51 | $11.60 | 59% | focused 51-product range, similar trust (42 vs 39), cheaper low end ($11.60 vs $14.80), overlapping product mix | Compare → |
| 04 | Beauty For Realbeautyforreal.com | 43/100 | 43 | $16 | 50% | focused 43-product range, similar trust (43 vs 39), similar low-end pricing ($16), overlapping product mix | Compare → |
| 05 | Beauty by Dollybeautybydolly.com | 45/100 | 9 | — | 80% | focused 9-product range, higher trust (45 vs 39), similar catalog size, overlapping product mix | Compare → |
| 06 | Uoma Beautyuomabeauty.com | 38/100 | 36 | $11.48 | 44% | focused 36-product range, similar trust (38 vs 39), cheaper low end ($11.48 vs $14.80) | Compare → |
| 07 | VEGAMOURvegamour.com | 40/100 | 63 | $16.20 | 33% | focused 63-product range, similar trust (40 vs 39), similar low-end pricing ($16.20) | Compare → |
| 08 | The Lip Barthelipbar.com | 40/100 | 77 | $10.50 | 45% | focused 77-product range, similar trust (40 vs 39), cheaper low end ($10.50 vs $14.80) | Compare → |
| 09 | Marylia Scott Cosmeticsmaryliascottcosmetics.com | 39/100 | 8 | — | 63% | focused 8-product range, similar catalog size, overlapping product mix | Compare → |
| 10 | Aloxxi®aloxxi.com | 56/100 | 44 | $21 | 100% | focused 44-product range, higher trust (56 vs 39), pricier low end ($21 vs $14.80), overlapping product mix | Compare → |
| 11 | Geologiegeologie.com | 43/100 | 85 | $12.44 | 38% | focused 85-product range, similar trust (43 vs 39), cheaper low end ($12.44 vs $14.80) | Compare → |
| 12 | Ravie Beautyravie.com | 44/100 | 17 | — | 60% | focused 17-product range, similar trust (44 vs 39), similar catalog size, overlapping product mix | Compare → |
Column definitions: dataset card. Source: public product feeds, 2026-10-30.
Straight answers
- What are the best alternatives to REFY?
- The closest audited alternatives to REFY are REFY (39/100), JOSH ROSEBROOK (39/100) and Lys Beauty (42/100) — Beauty & Skincare stores ranked by similarity in trust, catalog and price, not by who pays. The closest match, REFY, shares 97% of its product categories with REFY; across the top three the overlap runs 97%, 67%, 59%. Similarity blends that overlap with trust score, low-end price and catalog size. Nothing here is a paid placement.
- Is REFY better than the alternatives listed here?
- REFY scores 39/100 on the independent trust score. The closest alternatives score 39, 39, 42. The score measures what a store publishes — catalogue depth, image and description coverage, honest pricing, published policies — and says nothing about customer service, which we deliberately do not collect.
- How are these beauty & skincare alternatives chosen?
- The 12 shown are the closest of all 954 other beauty & skincare stores on record, and each shares at least 30% of product categories with REFY; they are ranked by similarity rather than by payout or popularity. The inputs are each store's own public product feed, and the list is recomputed every 24 hours.
How these are picked
Only Beauty & Skincare stores that share at least 30% of product categories with REFY, counted against the smaller of the two catalogs, qualify. They are ranked by trust score (35%), catalog overlap (30%), low-end price (20%) and catalog size (15%). Each factor is defined on how we score. No store can buy a place on this list.
Computed by StoreProfiles under rules v0.10, from the store’s own public data and recomputed nightly. No page here is hand-edited and no store can pay to change one. How the score is computed · Who pays for this