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Stores like paulmitchell

12 independently audited Beauty & Skincare stores that share at least 30% of product categories with paulmitchell, ranked by similarity in trust score, pricing and catalog — computed from public data, not by who pays.

The closest audited alternatives to paulmitchell are All Natural Collection (77/100), kiyoko (72/100) and mitchellbrands (73/100) — Beauty & Skincare stores ranked by similarity in trust, catalog and price, not by who pays.

01

The store

paulmitchell.com · BTY-5670 · Beauty & Skincare

Trust score
76/100
Products
291
Low-end price
$9.45
Status
Unclaimed
02

Closest alternatives

Beauty & Skincare stores ranked by similarity to paulmitchell
StoreTrustProductsEntryCatalog overlapWhy similar
01All Natural Collectionallnaturalcollection.com77/100362$1261%broad 362-product range, similar trust (77 vs 76), pricier low end ($12 vs $9.45), overlapping product mixCompare →
02kiyokokiyoko.com72/100411CA$861%broad 411-product range, similar trust (72 vs 76), cheaper low end (CA$8 vs $9.45), overlapping product mixCompare →
03mitchellbrandsmitchellbrands.com73/100382$1050%broad 382-product range, similar trust (73 vs 76), similar low-end pricing ($10), overlapping product mixCompare →
04Barber Setsbarbersets.com77/1001,125$9.9256%deep 1,125-product range, similar trust (77 vs 76), similar low-end pricing ($9.92), overlapping product mixCompare →
05Australian Bodycareaustralian-bodycare.com77/100355$9.9933%broad 355-product range, similar trust (77 vs 76), similar low-end pricing ($9.99)Compare →
06Rizos Curlsrizoscurls.com65/100133$8.8072%broad 133-product range, lower trust (65 vs 76), similar low-end pricing ($8.80), overlapping product mixCompare →
07Keautifulkeautiful.com77/1002,000+$10.9967%huge 2,000+-product range, similar trust (77 vs 76), similar low-end pricing ($10.99), overlapping product mixCompare →
08Apotheca Beautyapothecabeauty.com77/1007849.50 KWD41%deep 784-product range, similar trust (77 vs 76), similar low-end pricing (9.50 KWD)Compare →
09Natural Beauty Groupnaturalbeautygroup.com73/100731$14.4072%deep 731-product range, similar trust (73 vs 76), pricier low end ($14.40 vs $9.45), overlapping product mixCompare →
10Just Nutritivejustnutritive.com77/100380$3.9961%broad 380-product range, similar trust (77 vs 76), cheaper low end ($3.99 vs $9.45), overlapping product mixCompare →
11Beauty Markbeautymarkco.com77/100361$2461%broad 361-product range, similar trust (77 vs 76), pricier low end ($24 vs $9.45), overlapping product mixCompare →
12Bombshell Hair Studiobombshell-hair.com77/100814$23.9078%deep 814-product range, similar trust (77 vs 76), pricier low end ($23.90 vs $9.45), overlapping product mixCompare →

Column definitions: dataset card. Source: public product feeds, 2026-10-27.

Straight answers

What are the best alternatives to paulmitchell?
The closest audited alternatives to paulmitchell are All Natural Collection (77/100), kiyoko (72/100) and mitchellbrands (73/100) — Beauty & Skincare stores ranked by similarity in trust, catalog and price, not by who pays. The closest match, All Natural Collection, shares 61% of its product categories with paulmitchell; across the top three the overlap runs 61%, 61%, 50%. Similarity blends that overlap with trust score, low-end price and catalog size. Nothing here is a paid placement.
Is paulmitchell better than the alternatives listed here?
paulmitchell scores 76/100 on the independent trust score. The closest alternatives score 77, 72, 73. The score measures what a store publishes — catalogue depth, image and description coverage, honest pricing, published policies — and says nothing about customer service, which we deliberately do not collect.
How are these beauty & skincare alternatives chosen?
The 12 shown are the closest of all 956 other beauty & skincare stores on record, and each shares at least 30% of product categories with paulmitchell; they are ranked by similarity rather than by payout or popularity. The inputs are each store's own public product feed, and the list is recomputed every 24 hours.
03

How these are picked

Only Beauty & Skincare stores that share at least 30% of product categories with paulmitchell, counted against the smaller of the two catalogs, qualify. They are ranked by trust score (35%), catalog overlap (30%), low-end price (20%) and catalog size (15%). Each factor is defined on how we score. No store can buy a place on this list.

Computed by StoreProfiles under rules v0.10, from the store’s own public data and recomputed nightly. No page here is hand-edited and no store can pay to change one. How the score is computed · Who pays for this