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GORUCK

Unclaimed profile

goruck.com · Fashion & Apparel · Shopify · data updated 2026-07-29

Own GORUCK? Verifying domain control adds 15 points to this public score (65 → 80). It never changes the audit or lets anyone edit the findings — claim it here.

Fashion & Apparel store with 250 products on record, prices from $5. Mostly patches, event, tri-blend graphic tees.

Instagram ↗Facebook ↗X ↗
Trust score65/100
On record —Solid

0–100 from public data, higher = more on record. How it's computed

Higher than 36% of audited Fashion & Apparel stores

Fashion & Apparel · 299 scored
Strong 75+59
Solid 65–74133
Moderate 52–6481
Thin <5226
Catalog depth25/25
Images15/15
Descriptions12/12
Pricing data8/8
On record5/5
Claimed0/15
Verified0/20
What would raise this score
  • +15Verify domain ownership (one meta tag, DNS record or file)profile unclaimed
  • +8Publish both a refund and a shipping policy pageone or both missing
  • +8Show a product rating of 4.3+ across 50 or more public reviewsnot found on the sampled product page
  • +4Serve the homepage in under 400 ms from our probe1021 ms measured

Computed by re-running the same formula — nothing here is an estimate.

Ceiling today: 85 — unclaimed, so the 15 claim points cannot be earned until the owner verifies the domain.

Trend · 3 snapshots0
Products
250
+3 in 7d
From
$5
Avg price
$101.01
On sale
11
median 43% off
Domain age
18y
since 2008
On sale11 productsmedian 43% off, up to 55% — 4% of stocked items
Rated4.3/5from 3 reviews on 9/11 25th Anniversary Commemorative T-Shirt ↗
Homepage load1021 msto first byte, 1.3s for the full HTML (589 KB) — measured by us, from our server, not field data from real visitors
Domain age18 yearsregistered 2008 — a new brand’s clone or a scam lookalike would be far younger
01

Audit

Verdict

Is GORUCK legit? On record — independent trust score 65/100, computed from public data, not paid reviews. Strongest signal: deep catalog: 314 products on the store's public feed (253 sampled here). Main caveat: nothing negative surfaced in the public data we collect — that is the limit of our coverage, not a clean bill of health. The domain has been registered since 2008 (18 years), not a freshly-made lookalike.

Recomputed · from public data, refreshed daily — not collected over time.

Last checked

+ Strengths

− Weaknesses

  • Nothing negative surfaced in the public data we collect — that is the limit of our coverage, not a clean bill of healthSource: audit coverage

Best for: Fashion and lifestyle creators with audiences that convert at accessible price points.

02

Catalog

AllPatches 37Event 30Tri-Blend Graphic Tees 12Men's Outerwear 11Women's Ballistic Trainers 11Women's Rough Runner 10Men's Long Sleeve 9Bullet Ruck 7
Shop Event across the registry →
Sort:FeaturedPrice ↑Price ↓A–Z
Browse these categories across the registry
Patches →Event →

Stores like GORUCK

See all →
Taylor Stitch85/100compare
Fresh Clean Threads85/100compare
Outdoor Voices81/100compare
Beyondyoga81/100compare
Born Primitive81/100compare
03

Actions

Promote this store

Partner link issued the moment the program activates.

Affiliate program

GORUCK runs an affiliate program — open to creators now.

Join the program ↗

What the store hasn't confirmed yet

4 of 4 · facts only the store itself can add. Their absence is never counted against the score.

  • Domain ownership — not verified by the storethe owner can prove it with one meta tag, about two minutes
  • Response to the audit — no response from the storethe owner can publish a reply beside the findings — we never edit them
  • Affiliate terms — not publishedcommission and terms appear here once the owner sets them
  • Public contact details — not confirmed on the storefronta branded email plus a phone or postal address on the site

Own this store?

Claim the profile: update the record, answer the audit, set commission.

No email, no account. You paste one meta tag on goruck.com, we check it, and the profile is yours.

Q&A

Straight answers

What is GORUCK's trust score?
GORUCK has an independent trust score of 65/100, audited by StoreProfiles from public product-feed, image, pricing and policy data — not paid or user-submitted reviews.
Where does the GORUCK data come from?
Public data only: goruck.com's own product feed, homepage and policy pages. Every audit point links to the source it was derived from; nothing is user-submitted.
04

History & data

Products on record253
since 2026-07-18 · 12 snapshots · grows daily
Average price$100.93
since 2026-07-18 · 12 snapshots · grows daily
Trust score65/100
since 2026-07-27 · 3 snapshots · grows dailyrules v0.8 only — scores from an earlier formula aren’t comparable
Price drops in this storetracked daily per product · last 7 days
Men's Polo with Pocket - Tri-BlendX$45.00 $35.00−22%
Cite this record

Free to reuse under CC BY 4.0 — credit with a link.

StoreProfiles (2026). GORUCK: trust score 65/100 (rules v0.8). Retrieved 2026-07-29 from https://storeprofiles.com/store/goruck. Licensed CC BY 4.0.
The whole registry as data →
Live trust badgeGORUCK trust badge

Paste on goruck.com — the badge redraws itself after every audit, no script, no tracking.

<a href="https://storeprofiles.com/store/goruck" target="_blank" rel="noopener">
  <img src="https://storeprofiles.com/badge/goruck" alt="GORUCK trust score on StoreProfiles" width="200" height="52">
</a>
Open dataGET /api/store/goruck

Full profile, score breakdown and snapshot history — free, CORS-open, cached hourly.