tula.com · Beauty & Skincare · Shopify · data updated 2026-07-29
Own Tula? Verifying domain control adds 15 points to this public score (51 → 66). It never changes the audit or lets anyone edit the findings — claim it here.
Beauty & Skincare store with 107 products on record, prices from $10. Mostly bundles & sets, moisturizer, treatments & serums.
0–100 from public data, higher = more on record. How it's computed
Higher than 26% of audited Beauty & Skincare stores
- +15Verify domain ownership (one meta tag, DNS record or file)profile unclaimed
- +8Publish both a refund and a shipping policy pageone or both missing
- +8Show a product rating of 4.3+ across 50 or more public reviewsnot found on the sampled product page
- +1Write descriptions longer than 40 characters for every productdescribed: 94%
Computed by re-running the same formula — nothing here is an estimate.
Ceiling today: 85 — unclaimed, so the 15 claim points cannot be earned until the owner verifies the domain.
Audit
Is Tula legit? On record — independent trust score 51/100, computed from public data, not paid reviews. Strongest signal: deep catalog: 92 distinct products on public record. Main caveat: external reviews not yet collected — score may move once they are. The domain has been registered since 1997 (29 years), not a freshly-made lookalike.
Recomputed · from public data, refreshed daily — not collected over time.
+ Strengths
- Deep catalog: 92 distinct products on public recordSource: product feed ↗
- Accessible entry price: from $10 (average $53.46)Source: product feed ↗
- Active on 3 social platformsSource: store homepage ↗
- Live customer support (Gorgias)Source: store homepage ↗
- Collects customer reviews (Okendo)Source: store homepage ↗
− Weaknesses
- External reviews not yet collected — score may move once they areSource: audit coverage
Best for: Beauty and skincare creators with audiences that convert at accessible price points.
Catalog
The Grand Glow$176.00$294.00−40%
Supersize Best Sellers Routine$170.00$244.00−30%
Best Sellers Routine$150.00$200.00−25%
Summer Glow Essentials Kit$148.40$212.00−30%
The Iconic Trio$126.00$180.00−30%
Acne Routine$119.00$170.00−30%
Treatment Trio$114.00$164.00−30%
Winter Skin Routine$110.00$182.00−40%
'Spresso Energizing Kit$106.40$152.00−30%
The Iconic Duo$91.50$122.00−25%
The Iconic Duo - Weightless$91.50$122.00−25%
The Iconic Duo - Rich Rinse & Intense$91.50$122.00−25%
The Iconic Duo - Intense$91.50$122.00−25%
Acne Clearing Routine$88.00$126.00−30%
Vitamin C Brightening Duo$88.00$116.00−24%
Full-Size Skincare Starting Lineup$88.00$110.00−20%
The Radiant Duo$83.00$118.00−30%
Full Size Hydrating & Plumping Mystery Duo$76.00
The Iconic Duo - SPF 30$69.00$92.00−25%
The Iconic Duo - Luminous$69.00$92.00−25%The Iconic Duo (Fragrance Free)$69.00$92.00−25%
Head-to-Toe Rosy Glow$68.60$98.00−30%
Beauty Sleep$68.00
Protect + Plump$68.00
Lit from Within Duo$67.00$96.00−30%
Sunkissed Glow Duo$64.00$92.00−30%
Wrinkle Treatment Drops$58.00
24-7 Moisture$58.00
24-7 Moisture Fragrance-Free$58.00
24-7 Moisture Intense$58.00
24-7 Moisture Luminous$58.00
24-7 Moisture SPF 30$58.00
24-7 Weightless Moisture$58.00
A+ Renewal$58.00
Bedtime Bright™$58.00
Bright Start$58.00
Brightening Treatment Drops$58.00
Instant De-Puff$58.00
Eye Recharge + Replenish$56.00
Head-to-Toe Golden Glow$56.00$94.00−40%
Revive + Rewind$52.00
Breakout Star$52.00
So Polished Head To Toe$51.00$68.00−25%
Sun Stressed Skin Duo$51.00$68.00−25%
Body Care Duo$49.50$66.00−25%
On-The-Go Glow$49.00$60.00−18%
Clear Skin Starters$49.00$61.00−20%
Detox in a Jar$48.00
Secret Solution$48.00
The Luminous Travel Trio$48.00$72.00−33%
24-7 Ultra Hydration$48.00
Travel Moisturizer Trio$48.00$60.00−20%
24-7 Power Swipe™$44.00
Dark Spot Serum$44.00
×4Lip + Eye Duo$39.00$56.00−30%
Clear Up$38.00
Glow + Get It$38.00
×5Filter Primer$38.00
Protect + Glow SPF 30$38.00
×4'Spresso$38.00
'Glaze Trio$38.00$54.00−30%
Keep It Clear$36.00
×2So Polished$34.00
So Poreless$34.00
The Rich Rinse$34.00
H₂Oasis™$34.00
Bronze Boost$34.00
The Cult Classic$34.00
The Cult Classic Fragrance-Free$34.00
The Cult Classic Luminous$34.00
Barrier Balance$32.00
Whipped Glow$32.00
Protect + Go SPF 50$29.00
Clarifying Tonic$28.00
eGift card$25.00Beauty Sleep - Travel Size$24.0024-7 Moisture Luminous - Travel Size$20.0024-7 Moisture Intense Travel-Size$20.0024-7 Weightless Moisture Travel-Size$20.0024-7 Moisture - Travel Size$20.00
Peptide Lip Treatment$18.00
×3'Glaze$18.00
×3Radiant Skin Concealer$16.00$32.00−50%
The Cult Classic - Travel Size$14.00The Cult Classic Luminous - Travel Size$14.00Clarifying Tonic - Travel Size$12.00
Mini So Polished Exfoliating Face Scrub$10.00
Mini Bronze Boost$0.00
24-7 Weightless Moisture Sample$0.00
Limited Edition Pink Beauty Bag$0.00$15.00−100%
The Cult Classic & 24-7 Moisture Sample$0.00FREE 'Glaze Plumping Lip Treatment ($18 value)$0.00Stores like Tula
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Actions
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What the store hasn't confirmed yet
4 of 4 · facts only the store itself can add. Their absence is never counted against the score.
- Domain ownership — not verified by the storethe owner can prove it with one meta tag, about two minutes
- Response to the audit — no response from the storethe owner can publish a reply beside the findings — we never edit them
- Affiliate terms — not publishedcommission and terms appear here once the owner sets them
- Public contact details — not confirmed on the storefronta branded email plus a phone or postal address on the site
Own this store?
Claim the profile: update the record, answer the audit, set commission.
Straight answers
- What is Tula's trust score?
- Tula has an independent trust score of 51/100, audited by StoreProfiles from public product-feed, image, pricing and policy data — not paid or user-submitted reviews.
- Where does the Tula data come from?
- Public data only: tula.com's own product feed, homepage and policy pages. Every audit point links to the source it was derived from; nothing is user-submitted.
History & data
24-7 Moisture Luminous - Travel Size1 click · $20.0024-7 Moisture Luminous1 click · $58.00Free to reuse under CC BY 4.0 — credit with a link.
StoreProfiles (2026). Tula: trust score 51/100 (rules v0.8). Retrieved 2026-07-29 from https://storeprofiles.com/store/tula. Licensed CC BY 4.0.
Paste on tula.com — the badge redraws itself after every audit, no script, no tracking.
<a href="https://storeprofiles.com/store/tula" target="_blank" rel="noopener"> <img src="https://storeprofiles.com/badge/tula" alt="Tula trust score on StoreProfiles" width="200" height="52"> </a>
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