Huda Beauty
Unclaimed profilehudabeauty.com · Beauty & Skincare · Shopify · data updated 2026-07-29
Own Huda Beauty? Verifying domain control adds 15 points to this public score (41 → 56). It never changes the audit or lets anyone edit the findings — claim it here.
Beauty & Skincare store with 181 products on record, prices from $5. Mostly bundle, lashes, blush.
Trust score41/100
On record —Thin
0–100 from public data, higher = more on record. How it's computed
Higher than 7% of audited Beauty & Skincare stores
Beauty & Skincare · 332 scored
Strong 75+12
Solid 65–7443
Moderate 52–64170
Thin <52107
Catalog depth14/25
Images15/15
Descriptions0/12
Pricing data7/8
On record5/5
Claimed0/15
Verified0/20
What would raise this score
- +20Write descriptions longer than 40 characters for every productdescribed: 0%
- +15Verify domain ownership (one meta tag, DNS record or file)profile unclaimed
- +1Give every product a real price above zeropriced: 83%
Computed by re-running the same formula — nothing here is an estimate.
Ceiling today: 85 — unclaimed, so the 15 claim points cannot be earned until the owner verifies the domain.
Trend · 3 snapshots0
Products
181
no change 7d
From
$5
Avg price
$34.94
On sale
23
median 10% off
Domain age
16y
since 2010
On sale23 productsmedian 10% off, up to 50% — 13% of stocked items
Homepage load2546 msto first byte, 2.7s for the full HTML (2167 KB) — measured by us, from our server, not field data from real visitors
Domain age16 yearsregistered 2010 — a new brand’s clone or a scam lookalike would be far younger
01
Audit
Verdict
Is Huda Beauty legit? On record — independent trust score 41/100, computed from public data, not paid reviews. Strongest signal: deep catalog: 170 distinct products on public record. Main caveat: thin product descriptions: only 0% have meaningful copy. The domain has been registered since 2010 (16 years), not a freshly-made lookalike.
Recomputed · from public data, refreshed daily — not collected over time.
+ Strengths
- Deep catalog: 170 distinct products on public recordSource: product feed ↗
- Accessible entry price: from $5 (average $41.88)Source: product feed ↗
- Active on 3 social platformsSource: store homepage ↗
- Runs an affiliate programSource: store homepage ↗
- Domain committed through 2035 (9+ years ahead)Source: domain registration ↗
− Weaknesses
- Thin product descriptions: only 0% have meaningful copySource: product feed ↗
- Incomplete pricing data on 17% of itemsSource: product feed ↗
Best for: Beauty and skincare creators with audiences that convert at accessible price points.
02
Catalog
Beauty Works Barely There Clip ins - Desert Dune$309.00
Beauty Works Barely There Clip ins - Midnight Kohl$309.00
Beauty Works Barely There Clip ins - Huda$309.00
Beauty Works Barely There Clip ins - Arabia Doll$309.00
Beauty Works Barely There Clip ins - Spiced Oud$309.00
Prime, Blur, Bake & Set Kit$112.00$124.00−10%
The Liquid Matte Mousse Collection$108.00$120.00−10%
Easy Bake Intense Kit$107.00$119.00−10%
Summer's Hottest Look Kit$90.00$100.00−10%
Easy Routine Kit$86.40$96.00−10%
Easy Bake Intense Duo$86.00$96.00−10%
The Prime, Blur & Press Kit$85.00$94.00−10%
The Under Eye Routine Kit$77.00$86.00−10%
The Ultimate Under Eye Routine$77.00$86.00−10%
Bake & Press Kit$74.00$82.00−10%
Easy Bake Intense Eau de Parfum 50ml$70.00
Lip Stain Trio$66.00
Huda's Signature Lip Kit$65.00
Rich Brown Cherry Kit$65.00
The Undereye Buff Brush Kit$64.00$71.00−10%
The LipCealer Effect Kit$63.00
Faux Filler Jelly Oil Kit$63.00
Pretty Grunge Eyeshadow Palette$62.00
Icy Nude Eyeshadow Palette$62.00
Naughty Nude Eyeshadow Palette$62.00
Empowered Eyeshadow Palette$62.00
×2Lip Stain & Oil Kit$59.84$70.58−15%
She Flirty Lip Kit$59.00
Coco Honey Lip Kit$58.00
Get Even Rose Oil$55.00
Rose Quartz Eyeshadow Palette$52.93
Huda Beauty Large Vanity Bag$50.00
Yo Glow AHA & BHA Facial Enzyme Scrub$48.33
Mini Undereye Routine Kit$48.00
×2Habibti Lip And Cheek Best Sellers Kit$44.00
Thirst Trap Juice HA3 Peptide Serum$41.00
Berry Brown Lip Duo $40.00$44.00−9%
Beauty Works X HUDA Hair Drobe$40.00
Warm Brown Lip Duo$40.00$44.00−9%
Rosy Nude Lip Duo $40.00$44.00−9%
Rich Brown Lip Duo$40.00$44.00−9%
Baby Pink Lip Duo$40.00$44.00−9%
Bombshell Brown Lip Duo$40.00$44.00−9%
Honey Nude Lip Duo $40.00$44.00−9%
Mocha Mauve Lip Duo$40.00$44.00−9%
Blush Filter Blurring Blushlighters Palette$38.00
Eye Lift & Contour 1% Bakuchiol & Peptide Serum$36.00
Easy Bake Loose Baking & Setting Powder$34.00
Easy Bake Fragrance Free Loose Baking and Setting Powder$34.00
Easy Bake Duo Loose Powder$34.00
×2Habibti Rosy Pink Lip Duo$33.00
#FauxFilter Luminous Matte Foundation$32.22
Easy Blur Natural Airbrush Foundation with Niacinamide$32.00
Easy Bake Pressed Powder$32.00
Easy Blur Silicone-Free Smoothing Primer Bronze Fudge$30.00
Easy Blur Silicone-Free Smoothing & Pore-Minimizing Primer$30.00
Yo Detox Charcoal Face & Body Enzyme Scrub$29.92
Habibti Face and Lip Set$29.92
Matte Obsessions Eyeshadow Palette$29.00
Creamy Obsessions Eyeshadow Palette$29.00
NUDE Obsessions Eyeshadow Palette$29.00
WISHFUL Glow Trio$28.38
Icy Nude PH Face Gloss$28.00
Easy Bake Setting Spray with 16-Hour Wear$28.00
Easy Blur Base Brush$27.00
#FAUXFILTER Under Eye Color Corrector$26.00
Easy Bake Intense Eau De Parfum Travel Spray 10ml$26.00
Easy Bake Pressed Powder Phone Grip$26.00
#FauxFilter Luminous Matte Concealer$26.00
Water Jelly Hydrating Face Primer$25.32
Glossiest Gloss Trio$25.00
×2Cheek & Lip Duo Berries and Cream$24.55
×2Makeout Sesh Lip Duo Peachy Nudes$24.55
×2Makeout Sesh Lip Duo Rosy Nudes$24.55
Blush Filter Liquid Blush$24.00
Liquid Matte Mousse$24.00
Huda Beauty Key Charms$24.00
GloWish Airbrush Finish Skin Tint Brush$23.78
×2Mini Blur & Set Duo$23.78
Must-Have Minis$23.78
GloWish All Over Face Powder Brush$23.78
Tantour Contour & Bronzer Cream$23.01
Travel Spray Fragrance Holder With Charms$23.00
Mini Glow Obsessions Highlighter Face Palette$22.25
Lip Contour Stain$22.00
Liquid Matte Ultra-Comfort Transfer-Proof Lipstick$22.00
HUDA BEAUTY 1 COAT WOW! Extra Volumizing and Lifting Mascara$22.00
Lip Blush Creamy Lip & Cheek Stain$21.00
Faux Filler Jelly Oil$21.00
Power Bullet Matte Lipstick$20.71
GloWish Bright Light Hydrating Sheer Vegan Concealer$20.71
Cheeky Tint Blush Stick Brush$20.71
Power Bullet Cream Glow Hydrating Lipstick$20.71
Mini Easy Bake Loose Baking & Setting Powder$20.00
Lip Contour 2.0 Automatic Matte Lip Pencil$20.00
Baby Blush Duo Pink And Peach$20.00
Baby Blush Intense Mocktail Duo Kit$20.00
Baby Blush Mild Mocktail Duo Kit$20.00
Get Clean 2% PHA & Sea Moss Gentle Foaming Cleanser$19.18
Conceal & Blend Complexion Brush$19.18
Life Liner Double Ended Eyeliner Liquid & Pencil$19.18
Cheeky Tint Blush Stick$19.18
Color Block Precision Liner Brush Set$19.18
Diffusing Cheek Brush$19.00
FAUX FILLER Extra Shine Lip Gloss$19.00
Creamy Kohl Longwear Eye Pencil$19.00
Undereye Buff Brush$19.00
Life Liner Quick 'N Easy Precision Liquid Eye Liner - Very Vanta$18.00
Juicy Bombshell Lip Duo$17.64
Glowish Makeup Bag$17.64
Faux Mink Lash - Jade #13$17.64
Faux Mink Lash - Farah #12$17.64
Hand Mirror$17.64
Juicy Coco Lip Duo$17.64
Wrap It Up Face Mask Holder$17.64
Classic False Lash - Giselle #1$17.00
Hoodie Flares #25 Classic Lashes$17.00
Classic False Lash - Samantha #7$17.00
Hoodie False Lashes$17.00
Lip Contour Mini Duo Blushed Pinks$16.11
Sticky Tack Latex-Free Lash Glue$16.00
Waterproof Lash Glue$16.00
Easy Bake Marshmallow Puff & Sponge$16.00
Classic False Lash - Scarlett #8$15.34
N.Y.M.P.H Body Blur & Glow Brush$15.19$25.32−40%
Mini Easy Blur Silicone-Free Smoothing Primer Bronze Fudge$15.00
Mini Easy Bake Setting Spray with 16-Hour Wear$15.00
Mini Easy Blur Natural Airbrush Foundation with Niacinamide$15.00
Mini Easy Blur Silicone-Free Smoothing & Pore Minimizing Primer$15.00
Mini Easy Bake Sponge Set$15.00
Moisturizing Wand Brush$14.58
Mini #FauxFilter Color Corrector$14.00
Mini #FauxFilter Luminous Matte Liquid Concealer$14.00
Huda Beauty 1 Coat WOW! Extra Volumizing and Lifting Mascara Mini$14.00
Rose Quartz Self-Love Journal$13.04
Basic B Sponge$13.04
Mini Puffs Powder Puff Trio$13.00
#FauxFilter Luminous Matte Foundation Mini$12.27
Easy Bake Powder Puff Duo$11.00
Life Liner Quick 'N Easy Black Mini$10.00
Huda Beauty Glossy Heart Mirror$10.00
Liquid Matte Ultra-Comfort Transfer-Proof Lipstick Mini$9.21
Huda Beauty Mirror in Hot Pink$8.00
Lip Contour 2.0 Automatic Matte Lip Pencil Mini$6.90
Classic False Lash - Candy #5$6.14$12.27−50%
Beauty Works Colour Match Me Tester Piece$5.00
Easy Blur Primer Sachet 2025$0.00
×2Scrunchie Gift$0.00
Huda Beauty Tote Bag$0.00
×2Pink Makeup Bag Set$0.00
Easy Bake Loose Powder Pound Cake Deluxe Sample$0.00
Easy Blur Foundation Sample Card$0.00
Easy Bake Powder Puff$0.00
Mini Vanity Bag - FREE WITH 50ML + 10ML EDP$0.00
Icy Nude Pouch$0.00
Huda Beauty Mirror$0.00
Easy Bake Intense EDP 1.5ml Deluxe Sample$0.00
Easy Bake Loose Powder Blister 6 x 0.15g$0.00
HUDA BEAUTY 1 COAT WOW! Extra Volumizing and Lifting Mascara Deluxe Sample$0.00
Easy Blur Foundation Beauty Seal (10 Shades)$0.00
Easy Bake Sifter Without Mesh$0.00
Water Bottle Gift$0.00Water Bottle GWP$0.00
Easy Bake Loose Powder Blister 6 x 0.15g 2025$0.00
Easy Bake Setting Spray Deluxe Sample$0.00
Faux Filter Concealer And Color Corrector Sample Card$0.00
Faux Filter Concealer And Color Corrector Sample Card 2025$0.00
×2Heart Shaped Mirror$0.00
Powder Puffs 4 Pack$0.00
×2Makeup Brush Holder Gift$0.00Stores like Huda Beauty
See all →
03
Actions
Promote this store
Partner link issued the moment the program activates.
What the store hasn't confirmed yet
3 of 4 · facts only the store itself can add. Their absence is never counted against the score.
- Domain ownership — not verified by the storethe owner can prove it with one meta tag, about two minutes
- Response to the audit — no response from the storethe owner can publish a reply beside the findings — we never edit them
- Affiliate terms — not publishedcommission and terms appear here once the owner sets them
- Public contact details — confirmed
Own this store?
Claim the profile: update the record, answer the audit, set commission.
Q&A
Straight answers
- What is Huda Beauty's trust score?
- Huda Beauty has an independent trust score of 41/100, audited by StoreProfiles from public product-feed, image, pricing and policy data — not paid or user-submitted reviews.
- Where does the Huda Beauty data come from?
- Public data only: hudabeauty.com's own product feed, homepage and policy pages. Every audit point links to the source it was derived from; nothing is user-submitted.
04
History & data
Products on record181
since 2026-07-18 · 12 snapshots · grows daily
Average price$41.88
since 2026-07-18 · 12 snapshots · grows daily
Trust score41/100
since 2026-07-27 · 3 snapshots · grows dailyrules v0.8 only — scores from an earlier formula aren’t comparable
Price drops in this storetracked daily per product · last 7 days
Huda Beauty Mirror$0.95 $0.00−100%
Classic False Lash - Candy #5$15.95 $6.14−62%
Beauty Works Barely There Clip ins - Midnight Kohl$449.00 $309.00−31%
Beauty Works Barely There Clip ins - Huda$449.00 $309.00−31%
Huda Beauty Mirror$0.95 $0.00−100%Classic False Lash - Candy #5$15.95 $6.14−62%Beauty Works Barely There Clip ins - Midnight Kohl$449.00 $309.00−31%Beauty Works Barely There Clip ins - Huda$449.00 $309.00−31%Most clicked from this profile
Baby Blush Mild Mocktail Duo Kit1 click · $20.00
Cheeky Tint Blush Stick1 click · $19.18
Mini #FauxFilter Color Corrector1 click · $14.00
Baby Blush Mild Mocktail Duo Kit1 click · $20.00Cheeky Tint Blush Stick1 click · $19.18Mini #FauxFilter Color Corrector1 click · $14.00Cite this recordThe whole registry as data →
Free to reuse under CC BY 4.0 — credit with a link.
StoreProfiles (2026). Huda Beauty: trust score 41/100 (rules v0.8). Retrieved 2026-07-29 from https://storeprofiles.com/store/hudabeauty. Licensed CC BY 4.0.
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