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Facetheory

Unclaimed profile

facetheory.com · Beauty & Skincare · Shopify · data updated 2026-07-29

Own Facetheory? Verifying domain control adds 15 points to this public score (46 → 61). It never changes the audit or lets anyone edit the findings — claim it here.

Beauty & Skincare store with 72 products on record, prices from £10. Mostly bundles, serum, moisturisers.

Instagram ↗TikTok ↗Facebook ↗
Trust score46/100
On record —Thin

0–100 from public data, higher = more on record. How it's computed

Higher than 12% of audited Beauty & Skincare stores

Beauty & Skincare · 332 scored
Strong 75+12
Solid 65–7443
Moderate 52–64170
Thin <52107
Catalog depth6/25
Images15/15
Descriptions12/12
Pricing data8/8
On record5/5
Claimed0/15
Verified0/20
What would raise this score
  • +15Verify domain ownership (one meta tag, DNS record or file)profile unclaimed
  • +8Publish both a refund and a shipping policy pageone or both missing
  • +8Show a product rating of 4.3+ across 50 or more public reviewsnot found on the sampled product page
  • +4Serve the homepage in under 400 ms from our probe801 ms measured

Computed by re-running the same formula — nothing here is an estimate.

Ceiling today: 85 — unclaimed, so the 15 claim points cannot be earned until the owner verifies the domain.

Trend · 3 snapshots0
Products
72
no change 7d
From
£10
Avg price
£28.43
On sale
25
median 30% off
Domain age
11y
since 2014
On sale25 productsmedian 30% off — 35% of stocked items
Homepage load801 msto first byte, 0.8s for the full HTML (541 KB) — measured by us, from our server, not field data from real visitors
Domain age11 yearsregistered 2014 — a new brand’s clone or a scam lookalike would be far younger
01

Audit

Verdict

Is Facetheory legit? On record — independent trust score 46/100, computed from public data, not paid reviews. Strongest signal: established catalog of 72 distinct products. Main caveat: external reviews not yet collected — score may move once they are. The domain has been registered since 2014 (11 years), not a freshly-made lookalike.

Recomputed · from public data, refreshed daily — not collected over time.

Last checked

+ Strengths

− Weaknesses

  • External reviews not yet collected — score may move once they areSource: audit coverage

Best for: Beauty and skincare creators with audiences that convert at accessible price points.

02

Catalog

AllBundles 26Serum 11Moisturisers 10Toner 5Cleansers 4Gift Cards 4Eye Cream 3Bundle 2
Sort:FeaturedPrice ↑Price ↓A–Z
Bakuchiol Firming Daily MoisturiserBakuchiol Firming Daily Moisturiser£25.00Barrier Balance DuoBarrier Balance Duo£27.30£39.00−30%Barrier Hydrate DuoBarrier Hydrate Duo£30.80£44.00−30%Barrier Moisturising DuoBarrier Moisturising Duo£26.60£38.00−30%Barrier Protect DuoBarrier Protect Duo£29.40£42.00−30%Barrier Restore DuoBarrier Restore Duo£42.70£61.00−30%Blemicalm Azelaic Acid 10% Clarifying SerumBlemicalm Azelaic Acid 10% Clarifying Serum£25.00Blemicalm Azelaic Acid 15% Clarifying SerumBlemicalm Azelaic Acid 15% Clarifying Serum£29.00Blemicalm BHA 2% Clarifying TonerBlemicalm BHA 2% Clarifying Toner£23.00Blemicalm Body Skin Clearing SprayBlemicalm Body Skin Clearing Spray£25.00CeraNight Rejuvenating Night OilCeraNight Rejuvenating Night Oil£29.00ClariClay AHA Face MaskClariClay AHA Face Mask£21.00ClariCleanse AHA & BHA Exfoliating CleanserClariCleanse AHA & BHA Exfoliating Cleanser£14.00Competition BundleCompetition Bundle£125.00Daily Morning Glow DuoDaily Morning Glow Duo£46.40£58.00−20%Daily Morning Protect DuoDaily Morning Protect Duo£46.40£58.00−20%Day & Night Eye DuoDay & Night Eye Duo£36.40£52.00−30%Double Glow Exfoliating Face & Body ScrubDouble Glow Exfoliating Face & Body Scrub£17.00Ectoin BarrierBuild MilkEctoin BarrierBuild Milk£22.00Encapsulated Retinol 3% Renewing SerumEncapsulated Retinol 3% Renewing Serum£30.00Facetheory Digital Gift CardFacetheory Digital Gift Card£10.00Facetheory Digital Gift Card AUDFacetheory Digital Gift Card AUD£10.27Facetheory Digital Gift Card EURFacetheory Digital Gift Card EUR£12.00Facetheory Digital Gift Card USDFacetheory Digital Gift Card USD£10.72Firming Night Routine TrioFirming Night Routine Trio£72.80£104.00−30%Gifting Competition BundleGifting Competition Bundle£40.00Glow-AHA Refining Body CreamGlow-AHA Refining Body Cream£16.00Glow-C Cleansing BalmGlow-C Cleansing Balm£25.00Glow-C Cleansing DuoGlow-C Cleansing Duo£26.60£38.00−30%Glow-C Daily MoisturiserGlow-C Daily Moisturiser£21.00Glow-C Daily Moisturiser SPF 30Glow-C Daily Moisturiser SPF 30£21.00Glow-C Deep Resurfacing TonerGlow-C Deep Resurfacing Toner£22.00Glow-C Eye CreamGlow-C Eye Cream£23.00Glow-C Tranexamic 5% SerumGlow-C Tranexamic 5% Serum£30.00Glow-C Vitamin C 20% SerumGlow-C Vitamin C 20% Serum£26.00Glow-C Vitamin C 30% SerumGlow-C Vitamin C 30% Serum£37.00Glow-C Vitamin C Cream CleanserGlow-C Vitamin C Cream Cleanser£14.00Glowing Body DuoGlowing Body Duo£21.00£30.00−30%Hyaluronic Acid 2% Plumping SerumHyaluronic Acid 2% Plumping Serum£22.00HydraCleanse Rebalancing Gel CleanserHydraCleanse Rebalancing Gel Cleanser£13.00HydraOat Calming TonerHydraOat Calming Toner£18.00HydraOat Soothing Daily MoisturiserHydraOat Soothing Daily Moisturiser£18.00HydraSerene Night CreamHydraSerene Night Cream£15.00HydraSmooth Hand CreamHydraSmooth Hand Cream£15.00Instant Spring Time Glow BundleInstant Spring Time Glow Bundle£27.30£39.00−30%Moisturising Daily DuoMoisturising Daily Duo£25.20£36.00−30%Order fees£0.00Peptide Firming Eye CreamPeptide Firming Eye Cream£33.00Peptide Firming Night CreamPeptide Firming Night Cream£25.00Polypep Complex Collagen-Boosting SerumPolypep Complex Collagen-Boosting Serum£31.00Porebright Niacinamide 10% Refining SerumPorebright Niacinamide 10% Refining Serum£18.00Porebright Niacinamide 20% Refining SerumPorebright Niacinamide 20% Refining Serum£22.00Porebright Niacinamide Refining TonerPorebright Niacinamide Refining Toner£15.00Replenamist Hydrating TonerReplenamist Hydrating Toner£15.00Resurfa AHA & BHA Exfoliating SerumResurfa AHA & BHA Exfoliating Serum£25.00Retinal Supreme Eye MultiBalmRetinal Supreme Eye MultiBalm£41.00Retinal Supreme MultiCreamRetinal Supreme MultiCream£39.00Retinal Supreme MultiCream TrioRetinal Supreme MultiCream Trio£41.00Retinol Firming Moisturiser 0.3%Retinol Firming Moisturiser 0.3%£29.00Spring Clean Your Skin BundleSpring Clean Your Skin Bundle£37.80£54.00−30%Supergel Oil-Free MoisturiserSupergel Oil-Free Moisturiser£17.00The Clear Connection DuoThe Clear Connection Duo£20.30£29.00−30%The Clear Skin TrioThe Clear Skin Trio£38.50£55.00−30%The Daily Glow DuoThe Daily Glow Duo£25.20£36.00−30%The Firm Commitment DuoThe Firm Commitment Duo£49.00£70.00−30%The Glow BundleThe Glow Bundle£51.10£73.00−30%The Hydration Bond DuoThe Hydration Bond Duo£26.60£38.00−30%The Peptide Plumping TrioThe Peptide Plumping Trio£60.20£86.00−30%The Radiance Pact DuoThe Radiance Pact Duo£23.10£33.00−30%The Ultimate Glow Up BundleThe Ultimate Glow Up Bundle£55.30£79.00−30%Total Body Confidence DuoTotal Body Confidence Duo£29.40£42.00−30%Winter Lip & Hand DuoWinter Lip & Hand Duo£16.80£24.00−30%
Browse these categories across the registry
Bundles →Serum →Toner →Cleansers →

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03

Actions

Promote this store

Partner link issued the moment the program activates.

What the store hasn't confirmed yet

4 of 4 · facts only the store itself can add. Their absence is never counted against the score.

  • Domain ownership — not verified by the storethe owner can prove it with one meta tag, about two minutes
  • Response to the audit — no response from the storethe owner can publish a reply beside the findings — we never edit them
  • Affiliate terms — not publishedcommission and terms appear here once the owner sets them
  • Public contact details — not confirmed on the storefronta branded email plus a phone or postal address on the site

Own this store?

Claim the profile: update the record, answer the audit, set commission.

No email, no account. You paste one meta tag on facetheory.com, we check it, and the profile is yours.

Q&A

Straight answers

What is Facetheory's trust score?
Facetheory has an independent trust score of 46/100, audited by StoreProfiles from public product-feed, image, pricing and policy data — not paid or user-submitted reviews.
Where does the Facetheory data come from?
Public data only: facetheory.com's own product feed, homepage and policy pages. Every audit point links to the source it was derived from; nothing is user-submitted.
04

History & data

Products on record72
since 2026-07-18 · 12 snapshots · grows daily
Average price£28.83
since 2026-07-18 · 12 snapshots · grows daily
Trust score46/100
since 2026-07-27 · 3 snapshots · grows dailyrules v0.8 only — scores from an earlier formula aren’t comparable
Price drops in this storetracked daily per product · last 7 days
Glow-AHA Refining Body Cream£20.95 £16.00−24%
Winter Lip & Hand Duo£21.95 £16.80−23%
HydraCleanse Rebalancing Gel Cleanser£16.95 £13.00−23%
Double Glow Exfoliating Face & Body Scrub£21.95 £17.00−23%
Most clicked from this profile
Winter Lip & Hand Duo1 click · £16.80
Cite this record

Free to reuse under CC BY 4.0 — credit with a link.

StoreProfiles (2026). Facetheory: trust score 46/100 (rules v0.8). Retrieved 2026-07-29 from https://storeprofiles.com/store/facetheory. Licensed CC BY 4.0.
The whole registry as data →
Live trust badgeFacetheory trust badge

Paste on facetheory.com — the badge redraws itself after every audit, no script, no tracking.

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  <img src="https://storeprofiles.com/badge/facetheory" alt="Facetheory trust score on StoreProfiles" width="200" height="52">
</a>
Open dataGET /api/store/facetheory

Full profile, score breakdown and snapshot history — free, CORS-open, cached hourly.