Aboutface
Unclaimed profileaboutface.com · Beauty & Skincare · Shopify · data updated 2026-07-29
Own Aboutface? Verifying domain control adds 15 points to this public score (53 → 68). It never changes the audit or lets anyone edit the findings — claim it here.
Beauty & Skincare store with 74 products on record, prices from $3. Mostly bundle, eye, accessory.
0–100 from public data, higher = more on record. How it's computed
Higher than 39% of audited Beauty & Skincare stores
- +15Verify domain ownership (one meta tag, DNS record or file)profile unclaimed
- +8Show a product rating of 4.3+ across 50 or more public reviewsnot found on the sampled product page
- +4Serve the homepage in under 400 ms from our probe680 ms measured
- +1Write descriptions longer than 40 characters for every productdescribed: 95%
Computed by re-running the same formula — nothing here is an estimate.
Ceiling today: 85 — unclaimed, so the 15 claim points cannot be earned until the owner verifies the domain.
Audit
Is Aboutface legit? On record — independent trust score 53/100, computed from public data, not paid reviews. Strongest signal: established catalog of 74 distinct products. Main caveat: nothing negative surfaced in the public data we collect — that is the limit of our coverage, not a clean bill of health. The domain has been registered since 1997 (28 years), not a freshly-made lookalike.
Recomputed · from public data, refreshed daily — not collected over time. Score down 4 since we started tracking.
+ Strengths
- Established catalog of 74 distinct productsSource: product feed ↗
- Accessible entry price: from $3 (average $31.60)Source: product feed ↗
- Publishes refund + shipping policiesSource: store policies page ↗
- Active on 4 social platformsSource: store homepage ↗
- Runs an affiliate program (via UpPromote)Source: store homepage ↗
− Weaknesses
- Nothing negative surfaced in the public data we collect — that is the limit of our coverage, not a clean bill of healthSource: audit coverage
Best for: Beauty and skincare creators with audiences that convert at accessible price points.
Catalog
THE 70s KIT$35.00$49.00−29%
THE 80s KIT$35.00$49.00−29%
THE 90s KIT$36.00$50.00−28%
THE 00s KIT$32.00$45.00−29%
brushes + palette + primaries$50.00$62.00−19%
Best Sellers Eye Duo$27.00$30.00−10%
LINER + BROW DUO$24.65$29.00−15%
SHADOWSTICK: THE BEST SELLERS$104.00$130.00−20%
SHADOWSTICK: THE NEW NEUTRALS$45.00$52.00−13%
LINE ARTIST: THE FULL LINEUP$135.20$169.00−20%
LINE ARTIST: THE BRIGHTS$83.00$104.00−20%
LINE ARTIST: THE NEUTRALS$45.00$65.00−31%
Matte Fluid Eye Paint™: The Primaries Bundle$56.00$80.00−30%
Matte Fluid Eye Paint™: The Pastels Bundle$33.00$48.00−31%
Matte Fluid Eye Paint™: The Brights Bundle$72.00$80.00−10%Stores like Aboutface
See all →
Actions
Promote this store
Partner link issued the moment the program activates.
Aboutface runs an affiliate program via UpPromote — open to creators now.
What the store hasn't confirmed yet
3 of 4 · facts only the store itself can add. Their absence is never counted against the score.
- Domain ownership — not verified by the storethe owner can prove it with one meta tag, about two minutes
- Response to the audit — no response from the storethe owner can publish a reply beside the findings — we never edit them
- Affiliate terms — not publishedcommission and terms appear here once the owner sets them
- Public contact details — confirmed
Own this store?
Claim the profile: update the record, answer the audit, set commission.
Straight answers
- What is Aboutface's trust score?
- Aboutface has an independent trust score of 53/100, audited by StoreProfiles from public product-feed, image, pricing and policy data — not paid or user-submitted reviews.
- Where does the Aboutface data come from?
- Public data only: aboutface.com's own product feed, homepage and policy pages. Every audit point links to the source it was derived from; nothing is user-submitted.
History & data
Free to reuse under CC BY 4.0 — credit with a link.
StoreProfiles (2026). Aboutface: trust score 53/100 (rules v0.8). Retrieved 2026-07-29 from https://storeprofiles.com/store/aboutface. Licensed CC BY 4.0.
Paste on aboutface.com — the badge redraws itself after every audit, no script, no tracking.
<a href="https://storeprofiles.com/store/aboutface" target="_blank" rel="noopener"> <img src="https://storeprofiles.com/badge/aboutface" alt="Aboutface trust score on StoreProfiles" width="200" height="52"> </a>
Full profile, score breakdown and snapshot history — free, CORS-open, cached hourly.