Stores like Supergoop
12 independently audited Beauty & Skincare stores comparable to Supergoop by trust score, pricing and catalog — computed from public data. Ranked by similarity, not by who pays.
The closest audited alternatives to Supergoop are Beardbrand (58/100), Tower28 Beauty (58/100) and dae (58/100) — Beauty & Skincare stores ranked by catalog similarity, not by who pays.
01
The store
supergoop.com · BTY-0092 · Beauty & Skincare
Trust score
59/100
Products
88
Entry price
$10
Status
Unclaimed
02
Closest alternatives
| Store | Trust | Products | Entry | Why similar | ||
|---|---|---|---|---|---|---|
| 01 | Beardbrandbeardbrand.com | 58/100 | 73 | $10 | focused 73-product range, similar trust (58 vs 59), similar entry ($10) | Compare → |
| 02 | Tower28 Beautytower28beauty.com | 58/100 | 59 | $10 | focused 59-product range, similar trust (58 vs 59), similar entry ($10) | Compare → |
| 03 | daedaehair.com | 58/100 | 73 | $10 | focused 73-product range, similar trust (58 vs 59), similar entry ($10) | Compare → |
| 04 | The Skinny Confidentialshopskinnyconfidential.com | 60/100 | 18 | $10 | focused 18-product range, similar trust (60 vs 59), similar entry ($10) | Compare → |
| 05 | Rosaliquerosalique.co.uk | 61/100 | 19 | £10 | focused 19-product range, similar trust (61 vs 59), similar entry (£10) | Compare → |
| 06 | Hairbursthairburst.com | 58/100 | 55 | £8.99 | focused 55-product range, similar trust (58 vs 59), similar entry (£8.99) | Compare → |
| 07 | ICONIC Londoniconiclondoninc.com | 56/100 | 97 | £9.60 | focused 97-product range, similar trust (56 vs 59), similar entry (£9.60) | Compare → |
| 08 | Byomabyoma.com | 55/100 | 56 | $10 | focused 56-product range, similar trust (55 vs 59), similar entry ($10) | Compare → |
| 09 | Clnwashclnwash.com | 55/100 | 35 | $9.99 | focused 35-product range, similar trust (55 vs 59), similar entry ($9.99) | Compare → |
| 10 | Rem Beautyrembeauty.com | 55/100 | 88 | $10 | focused 88-product range, similar trust (55 vs 59), similar entry ($10) | Compare → |
| 11 | Ayurherbalsayurherbals.co | 55/100 | 81 | 10 INR | focused 81-product range, similar trust (55 vs 59), similar entry (10 INR) | Compare → |
| 12 | Jonesroad Beautyjonesroadbeauty.com | 60/100 | 93 | $8 | focused 93-product range, similar trust (60 vs 59), cheaper entry ($8 vs $10) | Compare → |
Trust is the independent score (higher is better). Entry price is the cheapest item ≥ $2 — positioning, not a ranking. Products is the full catalog where measured, else the sample on record. Source: public product feeds, 2026-07-29.
Straight answers
- What are the best alternatives to Supergoop?
- The closest audited alternatives to Supergoop are Beardbrand (58/100), Tower28 Beauty (58/100) and dae (58/100) — Beauty & Skincare stores ranked by catalog similarity, not by who pays. Similarity is computed from four public signals — how close the trust scores are, how far the product catalogues overlap by category, how close the entry prices sit, and how comparable the catalogue sizes are. Nothing on this page is a paid placement.
- Is Supergoop better than the alternatives listed here?
- Supergoop scores 59/100 on the independent trust score. The closest alternatives score 58, 58, 58. The score measures what a store publishes — catalogue depth, image and description coverage, honest pricing, published policies — and says nothing about customer service, which we deliberately do not collect.
- How are these beauty & skincare alternatives chosen?
- From every store on record in the same niche, ranked by similarity to Supergoop rather than by payout, popularity or any commercial arrangement. The weights are published, the inputs are each store's own public product feed, and the list is recomputed every 24 hours.
03
How these are picked
Every Beauty & Skincare store on record is scored against Supergoop on four public-data factors, then ranked by the weighted blend below. No store can buy a place on this list.
- 35%Trust score. Closeness of the independent trust score — the smaller the gap, the higher the match.
- 30%Product overlap. Shared product-type vocabulary from each catalog's own feed — how much the merchandise actually overlaps.
- 20%Entry price. Ratio of the cheapest item ≥ $2 in each store — similar price positioning scores higher.
- 15%Catalog size. Closeness of catalog depth by tier, so a 200-item shop pairs with peers, not 2,000-SKU giants.