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Main caveat: premium pricing vs the niche median £74.87 — average here is £183.63.","niche_percentile":41,"score_breakdown":{"catalog_depth":{"got":25,"max":25},"images":{"got":15,"max":15},"descriptions":{"got":12,"max":12},"pricing_data":{"got":8,"max":8},"on_record":{"got":5,"max":5},"claimed":{"got":0,"max":15},"verified_signals":{"got":0,"max":20}},"catalog":{"product_count":943,"catalog_truncated":false,"products_sampled":278,"min_price":"45.00","avg_price":"183.63","currency":"GBP"},"review":{"model":"rules-v0.12","version":0,"pros":[{"point":"Deep catalog: 943 products on the store's public feed (278 sampled here)","source":"product feed"},{"point":"Prices span £45–£2995","source":"product feed"},{"point":"Every product photographed (100% image coverage)","source":"product feed"},{"point":"Active on 5 social platforms","source":"store homepage"},{"point":"Not on the spam, phishing or malware blocklists we check (Spamhaus DBL, SURBL)","source":"security 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