{"code":"FUD-2738","code_is_stable":false,"id":"houseofhur","slug":"houseofhur","name":"House of HUR Official","domain":"houseofhur.com","niche":"food-drink","claimed":false,"description":null,"profile":"https://storeprofiles.com/store/houseofhur","badge":"https://storeprofiles.com/badge/houseofhur","trust_score":54,"verdict":"Is House of HUR Official legit? On record — independent trust score 54/100, computed from public data, not paid reviews. Strongest signal: accessible entry price: from $8.80 (average $20.11). Main caveat: narrow catalog: only 19 distinct products listed.","niche_percentile":54,"score_breakdown":{"catalog_depth":{"got":2,"max":25},"images":{"got":15,"max":15},"descriptions":{"got":12,"max":12},"pricing_data":{"got":8,"max":8},"on_record":{"got":5,"max":5},"claimed":{"got":0,"max":15},"verified_signals":{"got":12,"max":20}},"catalog":{"product_count":19,"catalog_truncated":false,"products_sampled":19,"min_price":"8.80","avg_price":"20.11","currency":"USD"},"review":{"model":"rules-v0.12","version":0,"pros":[{"point":"Accessible entry price: from $8.80 (average $20.11)","source":"product feed"},{"point":"Prices span $8.80–$30","source":"product feed"},{"point":"Publishes refund + shipping policies","source":"store policies page"},{"point":"Active on 3 social platforms","source":"store homepage"},{"point":"Runs an affiliate program (via UpPromote)","source":"store homepage"}],"cons":[{"point":"Narrow catalog: only 19 distinct products listed","source":"product feed"}],"who_for":null,"created_at":"2026-09-15T15:34:00.496Z"},"owner_response":null,"top_products":[{"title":"Matcha Pure Cleansing Water","price":"22.00","currency":"USD","image_url":"https://cdn.shopify.com/s/files/1/0774/6361/7849/files/0a8cdc08065437e082b3c43d0bd24b97.png?v=1788326859","url":"https://houseofhur.com/products/matcha-pure-cleansing-water","product_type":null},{"title":"Matcha Gentle Clearing Face Wash","price":"15.00","currency":"USD","image_url":"https://cdn.shopify.com/s/files/1/0774/6361/7849/files/d90ceb896bbc7aa773c63183d1a2b0b8.png?v=1788326966","url":"https://houseofhur.com/products/matcha-gentle-clearing-face-wash","product_type":null},{"title":"Matcha Light Sun Cream","price":"15.00","currency":"USD","image_url":"https://cdn.shopify.com/s/files/1/0774/6361/7849/files/d4d04a50cda9e5dd65c290909a2e23b3.png?v=1788327164","url":"https://houseofhur.com/products/matcha-light-sun-cream","product_type":null},{"title":"Matcha Pure Balance Toner","price":"15.00","currency":"USD","image_url":"https://cdn.shopify.com/s/files/1/0774/6361/7849/files/b9d81eefa80b6b4b943a059b50235e12.png?v=1788326918","url":"https://houseofhur.com/products/matcha-pure-balance-toner-1","product_type":null},{"title":"Matcha Calming Gel Cream","price":"15.00","currency":"USD","image_url":"https://cdn.shopify.com/s/files/1/0774/6361/7849/files/cd585b699f704fe885a45a3fd7558a76.png?v=1788327098","url":"https://houseofhur.com/products/matcha-calming-gel-cream","product_type":null},{"title":"Matcha Calming Refresh Serum","price":"15.00","currency":"USD","image_url":"https://cdn.shopify.com/s/files/1/0774/6361/7849/files/a6ff986f108eb627e7494b606d33e4e8.png?v=1788327047","url":"https://houseofhur.com/products/matcha-pure-balance-toner","product_type":null},{"title":"Phyto Brew Matcha Dual Cream and Gel","price":"30.00","currency":"USD","image_url":"https://cdn.shopify.com/s/files/1/0774/6361/7849/files/01_fc1730cc-be52-4f02-afa2-ae71ef64c09c.jpg?v=1788326574","url":"https://houseofhur.com/products/phyto-brew-matcha-dual-cream-and-gel","product_type":null},{"title":"Phyto Brew Matcha Ampoule","price":"28.00","currency":"USD","image_url":"https://cdn.shopify.com/s/files/1/0774/6361/7849/files/05_0cab9bf8-65c5-4ab9-8a45-e7d85d028ff7.jpg?v=1788326505","url":"https://houseofhur.com/products/phytho-brew-matcha-ampoule","product_type":null},{"title":"3x Capsule Hydro Booster Cream","price":"30.00","currency":"USD","image_url":"https://cdn.shopify.com/s/files/1/0774/6361/7849/files/3x.jpg?v=1788326703","url":"https://houseofhur.com/products/3x-capsule-hydro-booster-cream","product_type":null},{"title":"Every Cheek Blush","price":"20.00","currency":"USD","image_url":"https://cdn.shopify.com/s/files/1/0774/6361/7849/files/02_ac23bf00-46f9-4212-8641-b63d07eaf033.jpg?v=1788325456","url":"https://houseofhur.com/products/every-cheek-blush","product_type":null},{"title":"Tropical Dew Sun Cream","price":"20.90","currency":"USD","image_url":"https://cdn.shopify.com/s/files/1/0774/6361/7849/files/01_141181a9-8aee-4429-ae7f-e3b6256920bd.jpg?v=1788325891","url":"https://houseofhur.com/products/tropical-dew-sun-cream","product_type":null},{"title":"Midnight Soothing Cleansing Balm","price":"24.20","currency":"USD","image_url":"https://cdn.shopify.com/s/files/1/0774/6361/7849/files/01_d77cdb03-9866-455e-b023-5ae81ae28b8d.jpg?v=1788325998","url":"https://houseofhur.com/products/midnight-soothing-cleansing-balm","product_type":null}],"history":[{"day":"2026-08-27","product_count":19,"catalog_total":19,"avg_price":"20.11","min_price":"8.80","trust_score":54,"rules_version":"v0.8"},{"day":"2026-08-28","product_count":19,"catalog_total":19,"avg_price":"20.11","min_price":"8.80","trust_score":54,"rules_version":"v0.8"},{"day":"2026-08-29","product_count":19,"catalog_total":19,"avg_price":"20.11","min_price":"8.80","trust_score":54,"rules_version":"v0.8"},{"day":"2026-08-30","product_count":19,"catalog_total":19,"avg_price":"20.11","min_price":"8.80","trust_score":54,"rules_version":"v0.8"},{"day":"2026-08-31","product_count":19,"catalog_total":19,"avg_price":"20.11","min_price":"8.80","trust_score":54,"rules_version":"v0.8"},{"day":"2026-09-01","product_count":19,"catalog_total":19,"avg_price":"20.11","min_price":"8.80","trust_score":54,"rules_version":"v0.8"},{"day":"2026-09-02","product_count":19,"catalog_total":19,"avg_price":"20.11","min_price":"8.80","trust_score":54,"rules_version":"v0.8"},{"day":"2026-09-03","product_count":19,"catalog_total":19,"avg_price":"20.11","min_price":"8.80","trust_score":54,"rules_version":"v0.8"},{"day":"2026-09-04","product_count":19,"catalog_total":19,"avg_price":"20.11","min_price":"8.80","trust_score":54,"rules_version":"v0.8"},{"day":"2026-09-05","product_count":19,"catalog_total":19,"avg_price":"20.11","min_price":"8.80","trust_score":54,"rules_version":"v0.8"},{"day":"2026-09-06","product_count":19,"catalog_total":19,"avg_price":"20.11","min_price":"8.80","trust_score":54,"rules_version":"v0.8"},{"day":"2026-09-07","product_count":19,"catalog_total":19,"avg_price":"20.11","min_price":"8.80","trust_score":50,"rules_version":"v0.8"},{"day":"2026-09-08","product_count":19,"catalog_total":19,"avg_price":"20.11","min_price":"8.80","trust_score":50,"rules_version":"v0.8"},{"day":"2026-09-09","product_count":19,"catalog_total":19,"avg_price":"20.11","min_price":"8.80","trust_score":54,"rules_version":"v0.8"},{"day":"2026-09-10","product_count":19,"catalog_total":19,"avg_price":"20.11","min_price":"8.80","trust_score":54,"rules_version":"v0.9"},{"day":"2026-09-11","product_count":19,"catalog_total":19,"avg_price":"20.11","min_price":"8.80","trust_score":54,"rules_version":"v0.9"},{"day":"2026-09-12","product_count":19,"catalog_total":19,"avg_price":"20.11","min_price":"8.80","trust_score":54,"rules_version":"v0.9"},{"day":"2026-09-13","product_count":19,"catalog_total":19,"avg_price":"20.11","min_price":"8.80","trust_score":50,"rules_version":"v0.9"},{"day":"2026-09-14","product_count":19,"catalog_total":19,"avg_price":"20.11","min_price":"8.80","trust_score":50,"rules_version":"v0.10"},{"day":"2026-09-15","product_count":19,"catalog_total":19,"avg_price":"20.11","min_price":"8.80","trust_score":54,"rules_version":"v0.10"}],"partner_program":{"active":false},"data_updated":"2026-09-15T06:25:50.746Z"}